(Junior) Product Marketing Manager

About Us

Schreib mit uns an unserer Erfolgsgeschichte und gestalte unseren Weg zu einem der führenden Digital Publisher in Deutschland! Unsere Unit mediaforwork ist der B2B-Publisher in unserer Verlagsgruppe und sucht dich als Verstärkung. In einem Team aus gut 50 Köpfen im Produktmanagement liefern wir unseren Kunden nutzwertige Content-Produkte und spannende Events – live wie digital. Dazu bauen wir an einer neuen digitalen Produktwelt, die unseren Kunden den Arbeitsalltag noch stärker erleichtern wird. Und das in allen Themenbereichen, in denen ein mittelständisches Unternehmen heute Unterstützung benötigt. Wir sind eingeteilt in verschiedene Teams, die ihre jeweilige Produktwelt kontinuierlich weiterentwickeln.

Du fragst dich, wer deine neuen Kolleginnen und Kollegen sind? Eine Handvoll kreativer Köpfe, die immer Spaß an starkem Content und gutem Marketing haben und damit jeden Tag aufs Neue ihre Kunden begeistern möchten. Wir sind Feuer und Flamme für unsere Zielgruppe und bauen unter unserer Brand Die Steuerprofis smarte Produkte für Steuerverantwortliche in kleinen und mittelständischen Unternehmen.

Du möchtest mehr erfahren? Dann wirf einen ersten Blick auf unsere Website und lass dir von Lumo, unserem KI-basierten Chatbot, mehr zu unseren, mehrfach von unabhängigen Jurys ausgezeichneten, Produkten erzählen. Komm in unser Team als (Junior) Product Marketing Manager - wir freuen uns auf Dich!

What to expect

• With the support of your colleagues, you will take responsibility for a part of our content products from day 1.
• All marketing measures for your products are in your hands.
• You will conceptualize new marketing approaches and launch targeted, cross-channel campaigns with our marketing teams – via email, PPC, TeleSales, and more.
• You will advance classic trade media: With your ideas, you will significantly shape how our products are perceived and experienced. Together with a team of subject matter experts and graphic designers, you will create an inspiring reading and user experience in print and digital.
• You will regularly organize exciting webinars digitally for your target audience – e.g., marketing webinars where you inspire potential new customers with exclusive content for your products.
• You will be responsible for the economic success of your products and can analyze it with state-of-the-art reporting tools.
• You have your ear to the customer: With them, you will identify new exciting topics for content & marketing and start conceptualizing your own products.

What you bring

• Ideally, you have (initial) experience as a product or marketing manager and enjoy delving into technical topics to derive creative concepts and strong visualizations.
• You have an affinity for AI tools that help you manage your daily work efficiently.
• You enjoy creative work and are able to quickly visualize your ideas with tools like Canva.
• You enjoy working independently and communicating directly, as you like to keep a handle on things.
• You guessed it: Numbers and analyses don't scare you! Because only then can you directly measure your success.
• Don't worry: We don't expect prior knowledge in the technical topics of our products (e.g., accounting).
• Your energy and passion for successful marketing are much more important to us!
• We meet on Mondays, Wednesdays, and Fridays in the office to exchange ideas, chat at the coffee machine, and strengthen our team spirit – it would be great if you'd like to spend these days with us on-site.

What you can look forward to

• Additional monthly salary for further education
• Coaching
• Flexible working hours
• Recreation room
• Health measures
• Good public transport links
• Possibility of home office
• Dog-friendly
• Employee events
• Employee discounts
• Free choice of system (Windows / Mac)
• Parking space
• Sports and fitness offers
• Capital-forming benefits
• Flat hierarchies
• Internal training academy
• Short decision-making processes
• Table tennis table
• Freedom to design
• Warm team atmosphere

Does that sound exciting to you?

Then send us your CV and any existing certificates and join us soon as a (Junior) Product Marketing Manager. We will get back to you within a few days. Our application process consists of a phone call and an in-person meeting. You can start with us in under 14 days.

Carolin Köhler Talent Managerin Tel: 0228 / 82050