Growth Lead

About the role

Alma is scaling a unified, data-driven growth engine across Europe (France, Spain, Germany, Portugal, Benelux). Our RevOps & Growth teams are building the next generation of our prospecting, enrichment, routing, and nurturing stack across SMB, Mid-Market, and Enterprise segments. We're looking for a Growth Lead to own our full growth strategy — inbound and outbound — and lead a team of 3 to execute it. Your core mission: build and scale a world-class outbound machine from scratch, deployable across all our European markets. This is a leadership role for someone who combines strategic vision, technical depth, and the ability to get things done.

Your Team

You will manage a team of 2 other people directly, with full ownership over their priorities, development, and performance: Growth Engineer and a GTM/Growth Outbound Manager.

What You'll Own

• Build and scale our lead generation engine

1. Build the Outbound Machine — Your #1 Priority

• Design and own the outbound strategy across SMB, Mid-Market, and Enterprise segments
• Build repeatable playbooks (target lists, intent signals, sequences, assets) deployable country by country across Europe
• Set up the full technical infrastructure: data sourcing, enrichment pipelines, routing, multichannel sequences
• Own email deliverability: domain warm-up, infrastructure, best practices
• Integrate AI and automation (Cargo, N8N and Clay) to operate at scale and increase personalization
• Define SLAs and success metrics: SQLs, SAL rate, time to first meeting, pipeline contribution

2. Own the Inbound Growth Strategy

• Lead the improvement of our SMB inbound funnel: enrichment, Sales dispatch, conversion optimization at each stage
• Build the nurturing framework with the Lifecycle Manager: events, triggers, workflows, content
• Oversee paid campaigns (LinkedIn Ads, Google Ads), SEO, and CRO initiatives
• Leverage marketing automation tools (HubSpot, Brevo) to increase funnel efficiency

3. Drive Performance & Roadmap

• Own the 12-month growth roadmap, aligned with Sales, RevOps, and Marketing objectives
• Build and animate performance dashboards, run monthly/quarterly reviews
• Turn insights into execution plans and systematically improve what's working
• Manage the shared RevOps / Revenue Marketing stack budget

Hard Skills

Outbound — Core of the Role

• Mastery of the following - Outbound tools: Cargo, N8N, RudderStack, Clay and SimilarWeb complex automation workflows (enrichment, routing, alerting)
• Data enrichment: Kaspr, Dropcontact, Hunter, Clearbit / Breeze
• Multichannel sequences: email, LinkedIn, cold calling
• ABM strategy: ICP targeting, segmentation, at-scale personalization
• Email deliverability expertise

Technical Growth (differentiating)

• Web scraping: Phantombuster, Apify, or custom scripts
• Prompt engineering & LLMs: outbound personalization and ICP scoring at scale
• Salesforce or HubSpot: pipeline dashboards and CRM management
• SQL: querying marketing/product databases

Inbound & Analytics

• Marketing automation: HubSpot, Brevo
• Paid campaigns: LinkedIn Ads, Google Ads
• CRO: A/B testing, Hotjar

Who You Are

• Leader — you know how to set direction, inspire a team, and hold people accountable
• Builder — you've created outbound systems from scratch, not just optimized existing ones
• Owner — you take a growth hypothesis from 0 to 1, end-to-end