Lead Marketing (m/w/d)

Lead Marketing (m/w/d)

The documenta and Museum Fridericianum gGmbH is seeking a Lead Marketing (m/f/d) for documenta 16 in Kassel. This is a full-time position, limited until December 31, 2027.

The documenta and Museum Fridericianum gGmbH is a non-profit company owned by the City of Kassel and the State of Hesse. The non-profit company is responsible for the documenta exhibition, which takes place every five years, the Fridericianum, the documenta archive, and the documenta Halle.

We are looking for a well-structured and sales-oriented personality to become part of the documenta team.

For the Kassel location, we are looking for:

Lead Marketing (m/f/d)

Your Responsibilities:

• Development and implementation of the holistic marketing strategy in close coordination with the Head of Communications and the Management Board
• Management of the marketing budget, including controlling
• Conception, coordination, and evaluation of all analog and digital marketing activities
• Leadership and management of external service providers as well as cooperation with internal interfaces
• Editing, production, and distribution of all marketing materials (print, digital, social media, moving image, merchandise, etc.)
• Expansion and maintenance of marketing and media cooperations, as well as support for ticketing and sales partners
• Ensuring corporate design across all channels
• Consideration of sustainability, accessibility, and inclusion in all marketing measures

Your Profile:

• Completed university degree or equivalent qualification in marketing, communication, or cultural management
• Several years of professional experience in marketing, preferably in the cultural sector or in international contexts
• Demonstrable competence in the development and implementation of digital and analog marketing strategies
• Experience with digital campaign formats, analysis, and reporting tools
• Strong conceptual and organizational skills
• Leadership skills, teamwork ability, intercultural awareness, and a high degree of personal responsibility
• Sensitivity and willingness to design sustainable, inclusive, and accessible communication formats
• Enjoyment of process-oriented, collaborative work as part of a large, international team
• Very good German and English skills, both written and spoken

We offer you an interesting and responsible position in an internationally active team in the field of art and culture.

Your weekly working hours comprise 40 hours. The place of work is Kassel.

We value diversity and therefore welcome applications from all people – regardless of gender and gender identity, ethnic origin and nationality, age, religion and worldview, disability, sexual orientation and identity, or social origin.

We expressly encourage people with severe disabilities or equivalent status to apply. As our workplaces in listed buildings are not continuously accessible, we will look for individual solutions together.