Lead Strategic Designer

About

At Dafolle, we’re obsessed with two things: design that drives measurable business results and radical execution speed. We are looking for a Lead Strategic Designer to own and deliver high‑quality design work (branding, web, product, ads), manage a portfolio of 3‑5 clients with surgical efficiency, and ensure their success. This role demands radical ownership, creative excellence, and flawless project management. No bullshit, just impact. The position is fully remote; talent and mindset matter more than location.

Responsibilities

• Own the end‑to‑end design and delivery of high‑impact projects (Branding, Web Design, Product Design, Ad Creatives).
• Manage a portfolio of 3‑5 international clients with total autonomy, targeting a client satisfaction score above 90 %.
• Deliver 98 %+ of all tasks within promised fast‑paced deadlines (48‑72 h).
• Connect and justify every design decision to a measurable business outcome for the client (conversion, clicks, retention).
• Act as a strategic partner to our clients, not just an executor.

Requirements

• Figma Mastery – Build and use complex Design Systems effortlessly; auto‑layout is your native language.
• Business‑Oriented Portfolio – Case studies that show “Business Problem → Design Solution → Quantified Results.” Metrics are required.
• Radical Ownership – Run projects, turn ambiguous briefs into opportunities, and lead without waiting.
• Proven Velocity – System to go from brief to high‑quality V1 in hours, not days.
• Strategic AI Workflow – Use AI tools (Midjourney, etc.) as a core part of your workflow to boost creativity and productivity.
• Influential Communication in English – Articulate and defend design decisions with conviction, always tying them back to client goals.
• Flawless English (written and spoken) and proven experience managing EU or Anglo‑Saxon clients are mandatory.

Benefits

• Fully remote – work from wherever you want; impact is the only metric.
• Attractive and progressive compensation – €48 k to €72 k gross annual salary, starting as a freelancer, indexed to the number of clients managed and performance.
• Radical autonomy – zero micromanagement; you are the CEO of your projects.
• Zero corporate bullshit – truthful communication, quick decisions, faster execution.
• Direct impact – measurable effect on the growth of ambitious clients (e.g., M6, Doctolib, Swile).

Hiring Process

• Cycle 0: The Visual Filter – Your resume is your first design submission; it must be flawless. Generic or poorly designed resumes are discarded.
• Cycle 1: The DNA Match – If your profile stands out, you’ll advance to an initial interview. Answers are objectively analyzed to measure your business‑oriented mindset and obsession with velocity.