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L'Oreal SSA_ Marketing CO-ordination Manager Garnier SSA

L'Oréal

South Africa · On-site Full-time 5d ago

About the role

The world leader in beauty, present in 150 countries on five continents. Our 34 international brands include Kiehl's, Lancôme, Giorgio Armani Beauty, Yves Saint Laurent Beauté, Ralph Lauren, Clarisonic, Maybelline New York, Essie, Kérastase, Biotherm, Shu Uemura, Viktor&Rolf, Maison Martin Margiela, Urban Decay, Redken, Vichy, La Roche-Posay, Diesel, Garnier, L’Oréal Paris, and more.

For more than a century, L’Oréal has devoted itself solely to one business: beauty. The group's mission is to provide the best in cosmetics innovation to women and men around the world with respect for their diversity.

KEY JOB ACCOUNTABILITIES

  • Support and execute the zone's brand strategy by translating zone priorities into actionable marketing plans; drive portfolio activation and country enablement to deliver brand growth and a consistent consumer experience across the zone.
  • Support the development of the zone's 3-year marketing plan under the guidance of the Brand Business Leader; contribute to portfolio prioritisation across new launches, pillar product renewals and core catalogue animation
  • Collect and synthesise consumer and market insights from countries; consolidate findings into clear, actionable recommendations to inform zone and DMI decisions
  • Coordinate and track the end-to-end delivery of international launches at zone level, ensuring timelines, deadlines and brand guidelines are respected across all markets
  • Prepare and adapt marketing mix materials (IMC/360/Digital/Retail) to ensure zone-level relevance; support countries in localising communication assets (artwork, imagery, digital, point of sale)
  • Animate the countries on a day-to-day basis, serving as the primary operational contact point; equip local teams with the right tools, toolkits and angle of attack to bring brand experiences to life
  • Monitor core catalogue performance and pillar product animation across markets; flag deviations and propose corrective actions to the Brand Business Leader
  • Contribute to budget tracking and investment follow-up across the zone portfolio, supporting accurate forecasting and spend allocation
  • Prepare presentations and reporting materials for zone and top management meetings; ensure messaging is clear, structured and aligned with zone priorities
  • Share zone and country best practices to strengthen marketing capability and consistency across the zone
  • Support the development of junior team members and contribute to a collaborative, high-performance team environment

Specific to Selective Divisions:

  • Support brand patrimony stewardship by ensuring all zone activations are aligned with the brand's sense of purpose and identity guidelines
  • Assist in the coordination of B-to-B activations in partnership with retail and education teams
  • Review and validate compliance of marketing materials (artwork, imagery, digital, point of sale, education materials) ahead of country deployment

Specific to CPD:

  • Support local adaptation of communication materials (artwork, advertising materials) for country use
  • Contribute to media and promotional plan inputs; assist in the coordination of market research initiatives across the zone

PROFESSIONAL & TECHNICAL COMPETENCIES

MARKET & CONSUMER INSIGHT

  • Identifies market drivers and emerging consumer trends
  • Translates trend data and consumer knowledge into actionable, meaningful insights

BRAND DEVELOPMENT

  • Understands and applies brand strategy fundamentals
  • Supports the development of integrated campaigns that resonate locally
  • Builds retail and shopper awareness into activation planning

ACTIVATION EXCELLENCE

  • Delivers marketing activations with rigour, agility and attention to detail
  • Manages multiple projects simultaneously across complex, multi-market environments
  • Integrates sustainable and business-conscious thinking into daily work

COLLABORATIVE LEADERSHIP

  • Builds strong relationships with country teams, zone functions and partner agencies
  • Shares tools, learnings and best practices to uplift marketing capability across the zone

L'ORÉAL COMPETENCIES

  • INNOVATOR
  • STRATEGIST
  • PEOPLE DEVELOPER
  • INTEGRATOR
  • ENTREPRENEUR

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