Advisory Marketing Manager
Grant Thornton
About the role
About the Role
Grant Thornton is seeking an Advisory Marketing Manager to join the team. The Advisory Marketing Manager supports the execution of marketing programs that promote the firm’s Advisory practice and drive awareness, client engagement, and pipeline growth. Working closely with Advisory leadership and the marketing team, this role helps translate business priorities into targeted campaigns, thought leadership initiatives, alliance marketing activities, and go-to-market programs. The position focuses on implementing integrated marketing efforts across priority offerings and sectors, coordinating content and campaign execution, and ensuring alignment with firmwide marketing initiatives. This role is ideal for a collaborative, execution-oriented marketer with experience in professional services or B2B environments who thrives in a fast-paced, matrixed organization and can manage multiple initiatives simultaneously.
Key Responsibilities
- Support the planning and execution of go-to-market campaigns aligned to priority Advisory offerings
- Coordinate integrated marketing campaigns across digital, content, events, and thought leadership channels
- Assist with alliance marketing initiatives involving partners such as Microsoft, Oracle, and other strategic alliances
- Support marketing integration activities related to acquisitions, including brand alignment, campaign coordination, and marketing asset integration
- Manage development and distribution of Advisory marketing content including insights, case studies, and campaign materials
- Coordinate with internal subject matter experts, business leaders, and marketing teams to deliver campaign assets and programs
- Collaborate with Audit, Tax, and firmwide marketing teams to ensure consistent messaging and coordinated marketing efforts
- Track and report on campaign performance metrics such as engagement, lead generation, and pipeline contribution
- Maintain campaign calendars, coordinate project timelines, and ensure marketing initiatives are delivered on schedule
- Identify opportunities to improve campaign effectiveness, marketing processes, and overall program efficiency
- Other duties as assigned
Technical Skills and Qualifications
- Bachelor's degree in Marketing, Business, Communications or related field; MBA preferred
- 5-7 years of marketing experience with at least 3 years in B2B professional services, preferably in professional services, consulting or advisory environments
- Thorough understanding of various marketing channels and their relevance to achieving strategic business goals
- Strong written and verbal communication skills with ability to create compelling content and presentations
- Excellent project management, critical thinking, and organizational skills with strong attention to detail
- Highly collaborative and able to work within and through teams to achieve stated goals
- Demonstrated ability to be a trusted advisor, consistently sought out for advice by leadership and stakeholders
- Innovative and creative approach to developing work products and solving complex problems
- Commitment to actively learning and adopting best practices from across the team
- Ability to thrive in a high-growth, matrixed organization with shifting priorities
- Advanced skills with Microsoft applications: Outlook, Word, Excel and PowerPoint
- Experience with marketing automation platforms, CRM systems, and digital marketing tools
- Can travel as needed
Salary
- $104,000 - $156,000 per year for Chicago, IL, Downers Grove, IL, Cleveland, OH, Minneapolis, MN, and Baltimore, MD offices
- $112,320 - $168,480 per year for Washington, DC, Boston, MA, Edison, NJ, New York, NY, and Melville, NY offices
About Us
At Grant Thornton, we believe in making business more personal and building trust into every result – for our clients and you. Here, we go beyond your expectations of a career in professional services by offering a career path with more: more opportunity, more flexibility, and more support. It’s what makes us different, and we think being different makes us better.
In the U.S., Grant Thornton delivers professional services through two specialized entities: Grant Thornton LLP, a licensed, certified public accounting (CPA) firm that provides audit and assurance services ― and Grant Thornton Advisors LLC (not a licensed CPA firm), which exclusively provides non-attest offerings, including tax and advisory services.
In 2025, Grant Thornton formed a multinational, multidisciplinary platform with Grant Thornton Ireland. The platform offers a premier Trans-Atlantic advisory and tax practice, as well as independent American and Irish audit practices. With $2.7 billion in revenues and more than 50 offices spanning the U.S., Ireland and other territories, the platform delivers a singular client experience that includes enhanced solutions and capabilities, backed by powerful technologies and a roster of 12,000 quality-driven professionals enjoying exceptional career-growth opportunities and a distinctive cross-border culture.
Grant Thornton is part of the Grant Thornton International Limited network, which provides access to its member firms in more than 150 global markets.
About the Team
- Flexible work options with a hybrid model requiring in-person attendance at least three days per week at a GT office or client site
- Support for work-life integration and personalized comprehensive benefits
- Commitment to diversity, equity & inclusion
Benefits
- Medical insurance
- Dental insurance
- Vision insurance
- Employee assistance program
- 401(k) savings plan
- Employee retirement plan
- Paid sick leave
- Paid firm holidays
- Discretionary annual bonus (not available to interns or seasonal employees)
Equal Employment Opportunity
Grant Thornton promotes equal employment opportunities without regard to race, color, religion, national origin, sex, age, marital or civil union status, pregnancy or pregnancy-related condition, sexual orientation, gender identity or expression, citizenship status, veteran status, disability, handicap, genetic predisposition or any other characteristic protected by law.
Reasonable accommodations are provided upon request for qualified applicants or employees with disabilities.
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