Manager of AI Marketing Operations

About

Drive innovative marketing solutions with Loblaw as the Manager of AI Marketing Operations. Lead initiatives leveraging technology and AI to enhance product lifecycles and campaign effectiveness.

In this pivotal role, you will shape how Loblaw integrates technology into its Marketing and Control Brands strategy. Key responsibilities include driving AI use cases, optimizing the marketing technology stack, and fostering collaboration between cross-functional teams. Your leadership will enhance efficiency and foster new, agile workflows that align with Loblaw's mission.

Key Responsibilities:

• Prioritize and operationalize AI use cases in marketing
• Own the performance of marketing technology stack
• Redesign product lifecycle processes for efficiency
• Establish strong data governance practices
• Advise teams on technology and AI tool adoption

Requirements:

• Over 5 years of marketing operations experience
• Bachelor's or MBA in relevant fields
• Proven ability to scale technology solutions
• Strong understanding of marketing ecosystems
• Exceptional communication and analytical skills

Catalyze marketing efficiency and innovation at Loblaw through your expertise in technology and AI solutions.