Manager, Growth Marketing - Emerging Channels & Partnerships

Manager, Growth Marketing – Daily Harvest (Chobani)

What you’ll do

• Own and execute the full‑funnel paid‑media strategy (social, search, CTV, YouTube, TikTok, retail media, etc.) to hit CAC, acquisition volume, LTV and household‑penetration goals.
• Partner with the agency to build a structured testing roadmap for creative, landing pages, audiences and new channels; allocate budget across funnel stages and optimize key metrics (CPM, CPC, CTR, CVR, CPA).
• Discover, pilot, and scale non‑traditional acquisition pathways – Reddit, micro‑influencers, creator communities, affiliate networks, B2B partnerships, and other emerging platforms.
• Design lightweight experiments, measure incrementality, and quickly scale the most efficient channels.
• Own performance reporting, forecasting and spend pacing; surface insights and risks to senior leadership and finance.

Who you are

• 5‑8 years in growth/acquisition or performance marketing, preferably at fast‑moving DTC or digital‑first consumer brands.
• Hands‑on experience managing paid‑social, search, affiliate or creator‑driven campaigns and a track record of testing new channels.
• Strong analytical mindset: can dissect full‑funnel data, translate insights into actions, and communicate findings cross‑functionally.
• Curious, scrappy, and comfortable moving between strategy and execution; enjoys running experiments and scaling winners.
• Bonus: familiarity with AI tools for analysis, creative generation or workflow automation.

Why Daily Harvest/Chobani

• Part of Chobani’s purpose‑driven, people‑first food company (now includes Daily Harvest).
• Competitive salary ($94‑$148 k) plus bonus, equity, 401(k) match, extensive health & wellness benefits, generous PTO, parental leave, and tuition reimbursement.

In short, you’ll be the growth engine’s chief architect—optimizing paid media while building new, diversified acquisition channels to accelerate Daily Harvest’s customer and household growth.