Account Manager
Asset Based Lending
About the role
Who We Are:
Based in New Jersey and established in 2010, Asset Based Lending, LLC (“ABL”) is one of the nation’s leading Hard Money Lenders. We provide fast bridge financing to real estate investors for the purchase, renovation, or new construction of single family, multi-family and mixed-use properties as well as DSCR rental loans for long term investors. We have closed thousands of loans since we began lending fourteen years ago, producing nearly $3B in originations. ABL was acquired by a private equity firm in 2021, and with a renewed focus on growth, we’ve set our sights on consistent evolution and cementing our place as the premier private lender in the country.
Our Mission is Simple:
- Make Good Loans
- Provide Exceptional Service, Every Time
- Protect The Firm
- Build The Future
Position Overview:
We are seeking an Account Manager to serve as the operational backbone of our Marketing Account Management function. This is a foundational, role responsible for owning the day-to-day marketing relationship with Loan Officers (LOs) and regional sales teams, ensuring consistent, fast, and strategically aligned marketing support across the organization.
This individual will translate the VP’s regional growth strategy into execution at the LO and territory level—owning intake, coordination, communication, and reporting across marketing requests and campaign delivery. The role is highly cross-functional and requires close partnership with Sales, Marketing Operations, Creative, and Data/RevOps teams.
This position is best suited for a highly organized, proactive, and detail-oriented account management professional who thrives in fast-paced, multi-stakeholder environments and enjoys building structure in new or evolving functions.
Key Responsibilities
Account Management & Sales Partnership
- Own day-to-day marketing relationships with assigned Loan Officers and regional stakeholders
- Maintain consistent outreach cadence and proactive communication
- Understand each LO’s market, goals, and production targets to tailor support
- Track engagement and identify at-risk or underserved accounts
- Document preferences, feedback, and recurring needs in CRM systems
Campaign Intake & Workflow Management
- Serve as the primary intake point for all marketing requests from Sales
- Qualify, document, and prioritize requests using established frameworks
- Set clear expectations around timelines, scope, and capacity
- Manage intake logs and request queues
- Coordinate with Marketing Ops and Creative teams to ensure timely delivery
- Identify trends in requests to inform proactive planning
Meeting & Operational Support
- Prepare materials and talking points for recurring meetings and reviews
- Capture action items and ensure follow-through across teams
- Track deliverables and maintain accountability across stakeholders
- Support leadership in weekly huddles and planning sessions
Reporting & Insights
- Pull and organize campaign performance data for reporting
- Gather and structure feedback from Sales and LOs post-campaign
- Maintain dashboards and account-level trackers
- Surface insights, trends, and blockers to leadership
Required Qualifications
- 2–4 years of experience in account management, marketing operations, or client services
- Experience working cross-functionally with Sales and/or Marketing teams
- Strong project management and organizational skills
- Proficiency in CRM tools (e.g., Salesforce, HubSpot)
- Data literacy: ability to interpret reports and summarize insights
- Strong written and verbal communication skills
- Self-starter with strong ownership and follow-through
Preferred Qualifications
- Experience in mortgage, financial services, or real estate marketing
- Familiarity with Loan Officer or regional sales environments
- Experience building intake or request management workflows
- Exposure to marketing campaign operations or demand generation
Skills
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