Marketing Automation Campaign Lead

About

Our major financial client is seeking a Marketing Automation Campaign Lead. This role supports the design, execution, and optimization of highly personalized customer journeys using Adobe marketing platforms. The consultant will own end-to-end campaign execution across multiple digital channels, working closely with marketing and data partners to deliver scalable, data-driven experiences while ensuring performance, reliability, and compliance.

The Basics

• Duration: 12-month freelance assignment
• Hours: Full-time availability; consultant must be on call between 8:00am and 5:00pm EST
• Location: Hybrid, Considering candidates in Evansville IN, Baltimore MD, Wilmington DE, Charlotte NC and Irving TX

Top 3 Required Qualifications

• Strong hands-on experience designing and orchestrating customer journeys in Adobe Journey Optimizer, including event-triggered workflows, audience segmentation, and multi-channel delivery
• Advanced working knowledge of Adobe Campaign v8, including workflow development, data ingestion, enrichment, targeting logic, and automated delivery processes
• Proven ability to build dynamic and personalized campaign content using AMPscript, JavaScript, and HTML/CSS

Other Qualifications

• Experience integrating marketing platforms with enterprise data sources
• Ability to collaborate effectively with marketing, analytics, and data engineering teams
• Understanding of real-time customer profiles, schema configuration, and event-driven activation
• Experience monitoring campaign health, troubleshooting failures, and optimizing performance
• Knowledge of governance, privacy, and deliverability best practices in regulated environments

Key Responsibilities

• Design, build, and optimize customer journeys in Adobe Journey Optimizer across email, SMS, and push channels
• Develop and maintain Adobe Campaign v8 workflows, including data ingestion, enrichment, targeting, and delivery automation
• Create scalable, reusable dynamic content and personalization components for campaigns
• Partner with data and marketing teams to integrate data sources, configure schemas, and define events for accurate real-time activation
• Monitor campaign performance, troubleshoot workflow and delivery issues, and optimize throughput while ensuring compliance and best practices

In this position, you may have access to client or customer systems, confidential and/or proprietary information or data, including financial information. This position is onsite and requires you to work closely with other individuals in a collaborative team environment.

Benefits

Creative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service.

Application Instructions

Email Your Resume In Word To asella@creativecircle.com

Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply.

Please do NOT change the email subject line in any way. You must keep the JobID: linkedin : AS30-1985971 -- in the email subject line for your application to be considered.

Ashley Sella - Senior Recruiter, National Delivery

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States.

This is a new role.

This job was first posted by Creative Circle on 05/05/2026 and applications will be accepted on an ongoing basis until the position is filled or closed.

Everforth Creative Circle is an Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Our hiring process includes AI screening for keywords and minimum qualifications. Recruiters review all results. Everforth Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. Anthem / Blue Cross Blue Shield creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Everforth Creative Circle.

Copyright © 2026 Everforth, Inc. All rights reserved.