Marketing- & Brand-Spezialist (m/w/d)

About BHDT GmbH

The BHDT GmbH is part of the Dr. Aichhorn Group, an Upper Styrian company in the field of plant construction. The core business is the production of high-pressure components for the chemical and petrochemical industries. Thanks to decades of experience and special know-how, we manufacture customer-specific products of the highest quality, which has earned us a leading position in the world market. Furthermore, we are intensively involved in research and development in the field of hydrogen.

We combine international projects with a family team culture - and that's exactly where you come in.

To strengthen our marketing team, we are looking for a Marketing & Brand Specialist at our Kapfenberg site as soon as possible.

Your Responsibilities

Focus on Website & Digital Marketing

• Concept and management of the BHDT website relaunch (structure, user guidance, content, collaboration with external service providers)
• Ongoing maintenance and further development of the website according to current web standards
• Integration of new online tools, e.g. password-protected customer areas, online support, download and service portals
• Basic evaluation of website and campaign data (Analytics/Tracking)

Classic Marketing & Print

• Design and layouting of product catalogs, brochures, and technical documents
• Ensuring a consistent corporate design across all media

Trade Fairs, Events & Professional Conferences

• Planning and implementation of trade fair appearances including stand concept, service provider coordination, and follow-up
• Organizational and commercial planning of own trade fairs and customer events
• Budget planning, preliminary costing, and final costing for marketing and event projects

Product Marketing & Employer Branding

• Development of marketing concepts and measures for new products and product areas
• Preparation of complex technical content into understandable, benefit-oriented customer language
• Participation in employer branding measures (internal and external) in close coordination with HR and management

Your Profile

Professional Qualifications

• Completed, sound marketing education (University of Applied Sciences/University or comparable)
• Professional experience in B2B marketing, ideally in a technical/industrial environment
• Experience with website relaunches and content management systems (e.g., WordPress)
• Proficient in Adobe InDesign, ideally also with Illustrator and Photoshop
• Experience in organizing trade fairs and events (exhibitor role, trade fair stand, service provider coordination)
• Good basic knowledge of business administration (budget planning, offer comparisons, costing)
• Very good written and spoken German and English skills (a large part of customer communication is in English)

Personal Attributes

• Very good, well-groomed, and professional appearance
• High customer orientation and excellent manners in personal and written communication
• Stress-resistant - you remain calm, maintain an overview, and focus on solutions even in intensive phases (trade fair preparation, short-term customer requirements)
• Strong sense of responsibility, initiative, discretion, and loyalty
• Technical understanding and interest in complex products
• Intercultural sensitivity and enjoyment of contact with international customers
• Team-oriented way of working, confident in collaboration with Sales, Engineering, Project Management, and HR

We Offer

• A responsible specialist position with a direct reporting line to management
• The opportunity to actively shape BHDT's brand presence
• Varied tasks at the intersection of technology, marketing, and international sales
• Collaboration with a dedicated, interdisciplinary team
• A minimum gross salary for full-time employment of EUR 53,241.02 annually, with willingness for market-rate overpayment depending on qualifications and experience
• Subsidy for a healthy, warm meal per day
• Friendly and appreciative working atmosphere
• Opportunities for further training with excellent development prospects
• Option to lease a company bicycle
• Special appreciation for your social commitment (fire department, water, mountain, air, cave rescue, Red Cross)

Interested?

We look forward to receiving your comprehensive application documents, referencing Marketing & Brand Specialist (m/f/d), via smart bewerben to Gundula Weis.