Marketing & Communications Coordinator

About The Role

We seek an engagement with a Marketing & Communications Coordinator.

This fixed-term independent contractor will help facilitate programmatic and fundraising communications, marketing content and outreach, digital communications, brand awareness, media relations, etc. This position is responsible for information gathering and creative development of marcomms collateral. In addition, this position will provide some administrative support (e.g., social media scheduling, editorial calendars, CRM content input, etc.). The Coordinator will work across departments, content creators and with vendors to support our programs/services and grow the Foundation’s visibility and impact.

This contract engagement will be offered to an independent contractor for a period of approximately 3 months with the possibility for conversion to Full Time staff.

Major Responsibilities

• Support implementation of media strategies to raise awareness of our nonprofit organization's mission, programs, and initiatives; evaluate campaign results.
• Serve as a coordinator of the Foundation’s social media properties, helping with content planning, scheduling, monitoring engagement and coordinating responses to questions/comments.
• Maintain and update Marketing-Communications editorial calendar.
• Support the day-to-day maintenance of and monitoring social media; work with the Digital Director and others to analyze digital media performance metrics and compile regular reports on key metrics, trends, and insights to drive improvements and measure success.
• Utilize web-based tools (e.g. Sprout Social, HubSpot) to support digital marketing efforts.
• Collaborate cross-departmentally and with external vendors and agencies on larger projects, including marketing/conference campaigns and collateral, publications such as our annual impact report, media outreach and coordination, and more.
• Lend editorial assistance to produce compelling content for community outreach.
• Maintain and update database of community influencers, ambassadors, bloggers and other community partners.
• Support partner content development.
• Collaborate closely with the Foundation’s programs, including Quality of Life Grants, Information Specialists, Peer & Family Support Program and Outreach and Education on initiatives throughout the year.
• Provide support for drafting and editing media alerts, web content, blogs, newsletters, social media content and other publicity and promotional materials.
• Maintain consistent messaging and tone across platforms.
• Assist with planning and execution of awareness campaigns, such as Spinal Cord Injury (SCI) Awareness Month and Caregiver Awareness Month.
• Lend support to the planning and promotion of the annual Reeve Summit.
• Provide as-needed communications support (occasionally in-person) at NPRC exhibiting opportunities, grantee site visits, etc.
• Ensure all work is consistent with established brand guidelines, applicable policies, and compliance standards.
• Stay up to date with traditional and digital media trends, emerging platforms, and best practices.

Periodic Responsibilities Include

• Participate in programmatic site visits to capture and produce communications content.
• Volunteer at Reeve events to help with tasks other than Marketing & Communications (registration, set-up, etc.)
• Participate in Reeve event committee meetings (Reeve Summit, Advocacy Summit, etc.)

The Foundation will not control the means or methods of work; the contractor will determine how best to achieve agreed-upon deliverables.

Remote, Travel, And Physical Demands

• Primarily remote, 9AM to 5PM Eastern time with occasional on-site time at Short Hills, NJ, for meetings/trainings.
• Must be able to lift up to 30 lbs. on occasion.
• Approximately 10-20% travel to local, regional, or national conferences and partner sites.
• Periodic in-office movement to liaise with staff, access files, and use office equipment.

Requirements

Required Qualifications

• Associate’s degree and 1-3 years’ experience working for a non-profit, corporate, or agency, or equivalent combination.
• Understanding of media platforms, including social media.
• Excellent communication skills, both written and verbal.
• Ability to work independently and meet deadlines in a fast-paced environment.
• Passion for nonprofit work and a commitment to making a positive impact.

Candidate Should

• Collaborate well with others and build partnerships.
• Have strong organizational skills and attention to detail.
• Be a creative self-starter who takes initiative and contributes to group goals.
• Be deadline-oriented; work well under pressure and with tight deadlines.
• Be able to prioritize and handle many tasks simultaneously.
• Be self-motivated, proactive, and skilled at problem-solving.
• Demonstrate reliability and flexibility.

Computer/Technical Skills

• Microsoft Office 365
• Canva
• Third-party social media platforms and tools (Meta, TikTok, LinkedIn, Sprout Social, etc.).
• Google web tools (Analytics, Google Ads, etc.)

Preferred Qualifications

• Bachelor’s degree
• Experience with CMR, CMS (particularly HubSpot and WordPress) and/or other website and customer relationship management platforms and systems
• Working knowledge of HTML
• Basic knowledge of web accessibility and data privacy standards