IG
Marketing & Communications Executive
ICE Group
Galway · On-site Contract 1mo ago
About the role
Responsibilities
- Support and implement marketing and communications strategy in line with wider University and College strategic plans.
- Develop and deliver campaigns that support international student recruitment, branding, partnerships, and mobility objectives.
- Project manage Global Galway’s presence at key recruitment and promotional events, including on-campus and external undergraduate and postgraduate fairs.
- Create and implement communication strategies for prospective international students and external partners, with a strong emphasis on social media, email marketing, and copywriting.
- Advise on and produce marketing collateral, templates, and communications materials to support best practice across Global Galway and College Global Teams.
- Plan and support digital and print advertising activity, web content optimisation, and paid social media campaigns.
- Identify new market and engagement opportunities and support related marketing projects and initiatives.
- Lead market research and evaluation projects to inform recruitment and communications activity.
- Build and manage relationships with internal stakeholders, alumni, external suppliers, and strategic partners, while representing the University at relevant events and forum.
Essential Criteria
- A primary level 8 degree in a relevant field
- A minimum of three years’ relevant work experience in a marketing or similar role
- Demonstrable excellent communication, presentation, negotiation, analytical skills
- Proficient skills in ICT tools related to the position
Temporary Contact 3-4 months
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