Marketing Lead

About

MPOYNT is a bootstrapped, high-growth technology services company specializing in Endpoint Management and Field IT Solutions. We serve enterprise clients across North America and are entering a serious growth phase.

We are making our first dedicated marketing hire. This is not a maintenance role, not a brand‑only role, and not a coordination role. This is ownership.

Why Now

• We’ve grown through execution and delivery. Now we’re investing in scale.
• The brand needs sharpening, the website needs modernization, and the revenue engine needs structure.
• This is a rare opportunity to build a marketing function from zero inside a company that already has momentum — not one trying to prove it can grow.
• Our growth to date has been driven by delivery and reputation. We are now investing in building the marketing engine to support the next stage of scale.

The Mandate

You will:

• Lead a focused brand refresh, including logo and visual identity updates (first 6 months).
• Oversee development of a modern, conversion‑driven website.
• Establish marketing reporting and attribution discipline.
• Begin driving measurable contribution to qualified pipeline.

You will work directly with senior leadership on positioning, go‑to‑market strategy, and revenue growth initiatives. There is no marketing team and no existing playbook. You will build the function from the ground up. Success will be measured by contribution to qualified pipeline and revenue growth.

What Success Looks Like

• Clear, differentiated brand positioning in the market.
• A modern, conversion‑focused website aligned to enterprise buyers.
• Defined marketing attribution and KPI reporting.
• Measurable marketing contribution to qualified pipeline.
• Foundation established for a scalable marketing function.

What This Role Requires

• 7–10+ years of B2B marketing experience in IT services, MSP, consulting, or related technology sectors.
• Demonstrated contribution to pipeline or revenue growth in a complex B2B sales environment.
• Experience leading brand positioning and website development that supports commercial outcomes.
• Ability to translate technical services into clear, compelling value for enterprise buyers.
• Builder mindset with the ability to operate hands‑on in a founder‑led, growth‑stage environment.
• Clear understanding of SQLs and marketing‑sourced pipeline.

How We Work

• Direct access to leadership – You’ll work closely with senior leadership on positioning, strategy, and growth initiatives.
• Accountability over activity – Success is measured by outcomes — pipeline contribution, positioning clarity, and business impact.
• In‑office collaboration – We collaborate in person, five days a week, because we believe culture and connection are built face‑to‑face.
• High growth, low bureaucracy – We’re in build mode: fast‑paced, dynamic, and focused on momentum over rigid processes.

Growth Path

This role is designed to evolve into Director as the marketing function scales.

If you want to build a marketing engine from scratch, tie brand directly to revenue, and have real ownership inside a scaling company — this is your opportunity.

Equal Opportunity Statement

MPOYNT is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, provincial or local laws.

Applicants must be legally eligible to work in the US; sponsorship is not available for