Marketing Manager

About Us:

Established in 2002, General Fusion is a global leader in the race to commercialize clean fusion energy. We are pursuing a uniquely practical approach, Magnetized Target Fusion, and aim to provide zero-carbon fusion power to the grid in the early to mid-2030s. Today at our state-of-the-art labs in Richmond, BC, we’re operating a groundbreaking fusion demonstration machine called Lawson Machine 26 (LM26), designed to achieve transformational technical milestones and accelerate General Fusion’s technology to commercialization. Our path to market is funded by a global syndicate of leading energy venture capital firms, industry leaders, and technology pioneers. Learn more at www.generalfusion.com.

Position Overview

Reporting to the VP, External Relations, the Marketing Manager is a well-rounded expert in content development and project management who is comfortable using data to make strategic recommendations.

A primary function of this role will be the ownership of the company’s public facing marketing materials such as , social media, videos and graphics. The incumbent will be able to work in a fast-paced environment and nimbly adjust tactics in a dynamic environment.

This is a 14-month position covering parental leave. The incumbent will need to be in the office 3 days a week.

Key Responsibilities:

• Lead project management for marketing communications initiatives, including scoping, scheduling, and budgeting, to ensure deliverables are completed on time and within budget.
• Support the development and execution of the annual marketing communications plan, aligning initiatives with organizational priorities.
• Manage and analyze performance data across , traditional media, and social media channels; translate insights into key performance indicators and actionable recommendations.
• Prepare regular reports and provide strategic recommendations to management and executive leadership.
• Develop compelling content that translates complex technical concepts into clear, engaging narratives tailored for diverse audiences.
• Plan and oversee company participation in events, including advising on attendance, coordinating logistics, and developing supporting materials such as booths, collateral, and promotional items.
• Contribute to other marketing and communications initiatives as required.

Requirements:

• Bachelor’s degree in marketing, Communications, Business Management or relevant field.
• 8+ years of experience in corporate communications and marketing, including a minimum of 3 years in a leadership role.
• Proven track record of leading integrated campaigns with measurable outcomes.
• Strong project management skills, able to effectively manage multiple projects simultaneously.
• Ability to translate data into actionable insights and strategic recommendations.
• A strong communicator who can drive to consensus across cross-functional teams and effectively move materials through approvals.
• Familiarity with media monitoring tools, such as Google Analytics, Meltwater, and project management software such as Monday.com.
• Experience with and social media content management.
• Ability to manage sensitive information with discretion.
• An expert writer and communicator capable of clearly expressing recommendations and concepts to all levels of the organization and externally.
• Demonstrated ability to work independently and as part of a team.
• Experience with energy industry, clean tech, or advanced technology organizations preferred.
• Experience working in a publicly traded company an asset.

About General Fusion Inc

Retail

General Fusion is developing fusion energy: a safe, limitless, clean, emission-free, and cost-competitive alternative for power generation. Established in 2002, General Fusion is supported by a global syndicate of leading energy venture capital funds, industry leaders, and technology pioneers.