Marketing Manager

About the Role

We are seeking a commercially astute Marketing Manager to lead the full marketing function. This role sits at the intersection of revenue, channels, and execution, with responsibility for both strategy and hands-on execution. You will operate directly with the senior leadership team and revenue-generating business units, managing external agencies and internal resources to ensure all marketing activities drive measurable business outcomes.

Duties & Responsibilities

Channel Support

• Drive digital lead generation, database nurturing, and sales support materials.
• Collaborate with partnerships to create and execute campaigns across partner channels.
• Support client retention and lifecycle engagement initiatives.

Brand & Content

• Maintain brand consistency across all marketing channels.
• Translate complex products into clear, audience-focused messaging.
• Manage content creation, collateral, and digital assets.
• Oversee website and digital presence in coordination with external partners.

Agency & Supplier Management

• Manage lead marketing agency operations and smaller specialist suppliers.
• Ensure consistent briefing, quality delivery, and adherence to brand standards.

Campaigns & Performance

• Plan and execute multi-channel campaigns with clear objectives and measurable outcomes.
• Manage co-branded and joint-venture marketing initiatives.
• Oversee marketing technology and tools to track performance.

Reporting & Budget

• Set and manage the marketing budget and related administration.
• Report on campaign performance, KPIs, and budget outcomes to senior leadership.

Requirements

• 6+ years in marketing, including 5+ years in digital marketing.
• 3+ years in a mid-to-senior management role.
• Proven experience in performance marketing (Google Ads, Meta, GA4, etc.).
• Hands-on experience with marketing automation and CRM-led nurture programs.
• Familiarity with marketing tech stacks, ideally Salesforce Marketing Cloud or equivalent.
• Strong commercial acumen and ability to connect marketing to business growth.
• Data-driven with ability to analyze metrics and make evidence-based decisions.
• Entrepreneurial mindset and comfortable in a fast-paced, high-ownership environment.
• Degree required; postgraduate qualification preferred.

Package & Remuneration

50000.00 - 60000.00 - Monthly