Marketing Manager
PepsiCo
About the role
About
Join PepsiCo as a Marketing Manager specializing in Away From Home innovation, where consumer marketing meets strategic execution. Drive initiatives that enhance brand visibility and profitability.
As the Marketing Manager for Away From Home, you will lead strategy and execution for this critical portfolio within PepsiCo. This includes commercializing innovative ideas and managing budgets to meet net revenue targets. Strong leadership skills are essential as you work with cross-functional teams to ensure top-notch execution of marketing initiatives and foster agency partnerships.
Play a pivotal role in PepsiCo’s growth by managing impactful marketing initiatives.
Responsibilities
- Drive strategic planning for Away From Home portfolio
- Lead financial evaluation of innovation initiatives
- Oversee budget management and A&M outcomes
- Maintain performance monitoring for beverage selections
- Collaborate closely with sales and agency teams
Requirements
- Bachelor’s degree required; Business is a plus
- Positive approach towards challenge and perseverance
- Strong consumer insight capabilities
- Self-development advocacy and feedback-seeking
- Cross-boundary collaboration skills
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