Marketing Manager- Retention
Hays
About the role
About
You’ll be joining a fast-growing, product‑driven SaaS organization committed to helping customers get the most value from its ecosystem. The company prioritizes collaboration, innovation, and customer‑centricity, creating an environment where data-driven decision-making and cross‑functional teamwork drive meaningful impact.
Role
As a Retention Marketing Manager, you are the primary champion for customer health across the organization. You will analyze why customers leave, build strategies to keep them, lead winback programs to bring them back, influence the product roadmap, and build the business cases for structural changes that improve the customer experience. This is a high-visibility individual contributor role that requires a blend of deep data analysis, strategic business casing, and cross-functional collaboration.
Requirements
- Experience: 5+ years in a strategic or analytical role (Retention, Marketing, or Finance) with a proven track record in business casing and pricing strategy.
- Data Proficiency: Advanced skills in Looker (or similar BI tools) and Excel/Google Sheets. You must be able to derive insights from large, complex datasets.
- Communication: Exceptional storytelling abilities. You can translate complex data into clear, thoughtful recommendations for senior stakeholders and sales teams.
- Education: Bachelor’s degree in Business, Marketing, Economics, or a related field; an MBA or advanced degree is preferred.
- Project Management: Demonstrated ability to lead complex projects and drive results within a fast-paced, challenging environment.
- Leadership: Proven ability to lead through influence in an individual contributor capacity, utilizing a strong customer‑first vision to inspire and drive results across Product, Marketing, and Sales teams without direct authority.
What you’ll get
You’ll have the opportunity to directly influence revenue growth and customer value by shaping the company’s expansion marketing strategy. You will work in a highly collaborative environment with strong support from Product, Marketing, and Data teams, while building programs that significantly impact customer engagement, adoption, and retention. This is a role where your ideas, experimentation, and execution discipline will be recognized and drive meaningful business outcomes.
Application
If you're interested in this role, click apply now to forward an up‑to‑date copy of your CV, or call us now.
If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion on your career.
#1124280 - Jahnvi Motani
Requirements
- Advanced skills in Looker (or similar BI tools) and Excel/Google Sheets
- Ability to derive insights from large, complex datasets
- Exceptional storytelling abilities
- Ability to translate complex data into clear, thoughtful recommendations for senior stakeholders and sales teams
- Demonstrated ability to lead complex projects and drive results within a fast-paced, challenging environment
- Proven ability to lead through influence in an individual contributor capacity, utilizing a strong customer-first vision to inspire and drive results across Product, Marketing, and Sales teams without direct authority
Responsibilities
- Analyze why customers leave
- Build strategies to keep them
- Lead winback programs to bring them back
- Influence the product roadmap
- Build the business cases for structural changes that improve the customer experience
Skills
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