Marketing Manager (w/m/d) - Growth & Performance

REPLOID is a pioneer in the circular bioeconomy: Through scalable upcycling solutions, organic residues are converted into new valuable resources and marketable products directly at their point of origin, for example for the feed and fertilizer industries. We exemplary ensure additional value creation and contribute significantly to meeting growing sustainability requirements (Scope 3, CO2 emissions...).

#wearereploid – We think long-term and set new standards. To further advance our mission, we are looking for you. With us, your work has a visible impact! If you are looking for more than "business as usual", want to take responsibility and help shape decisions, you fit perfectly into our dedicated team!

Your Mission

You will shape our growth along the entire digital funnel – from the first clicks to enthusiastic, repeat customers. Your expertise will transform data, tests, and performance channels into measures that not only perform but also create long-term value. In close cooperation with our internal interfaces and an external agency, you will ensure that we achieve measurable, sustainable growth together.

Your Tasks

• Development and implementation of growth strategies as well as analysis and optimization of the Salesforce (Marketing Cloud) funnel
• Identification and testing of new growth channels
• Planning, execution, and evaluation of A/B tests & experiments
• Ongoing support and optimization of performance campaigns (e.g. Google, LinkedIn)
• Data-based creation and implementation of SEO strategies
• Close collaboration within the marketing team as well as with interfaces such as Sales, Communications etc.

What You Bring

• Completed vocational training with a focus on marketing
• Several years of experience working with funnels & KPIs (e.g. CAC, LTV, Conversion Rate)
• Proficient in using Salesforce Marketing Cloud and common analysis tools
• Know-how in A/B testing and performance marketing (Google Ads, Paid Social)
• Analytical, data-driven thinking, high initiative, and a passion for experimentation
• Strong communication skills in German and English, and a genuine interest in sustainability and the circular economy

What We Offer You

• 🌍 Meaningful work in an innovative, sustainable company
• 🚀 The opportunity to actively shape processes and take responsibility
• 📈 A dynamic, growing work environment with plenty of scope for development
• 💡 Flat hierarchies, team spirit, and an open corporate culture
• 🏡 Hybrid working and flexible working hours