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Marketing Strategy Manager / Marketing Analytics / Market Analysis

Jobs via Dice

Bernards · Hybrid Full-time Lead 1mo ago

About the role

About

You’ll transform complex data and market signals into actionable marketing strategies that drive enterprise growth across Business Markets, Enterprise, and Public Sector segments.

This is a high-impact, analytics-focused role with direct exposure to executive leadership and the opportunity to influence strategic roadmap.

Responsibilities

  • Synthesize fragmented market signals, technological trends, and KPIs into a unified marketing strategy for executive leadership.
  • Aggregate and analyze data from internal sales funnels, external market reports, and customer feedback to inform 12-month marketing roadmaps.
  • Deliver compelling, executive-level presentations that distill complex performance data into clear, actionable insights.
  • Conduct advanced portfolio gap analysis to identify opportunities for margin protection and enhance “Worth the Price” perception.
  • Partner cross-functionally to gather and disseminate essential data, ensuring cohesive strategic direction across product portfolios.
  • Perform deep-dive competitive intelligence, translating findings into specific “Move/Counter-move” recommendations for VBG leadership.

Required

  • Demonstrated ability to convert complex, multi-source information into clear, actionable growth strategies.
  • Minimum 6 years in market analysis, competitive benchmarking, or management consulting within the B2B sector.
  • Proven expertise in executive storytelling—building data-driven, narrative-rich presentations using Google Slides.
  • Experience managing or analyzing complex B2B product portfolios (e.g., Telecommunications, SaaS).
  • High-level proficiency in Google Sheets for financial modeling, market sizing, and trend analysis.
  • Strong track record of proactively identifying market shifts and recommending strategic responses.
  • Hands-on experience using LLMs (such as Gemini, ChatGPT) for rapid synthesis of large competitive and market datasets.

Skills

ChatGPTGeminiGoogle SheetsGoogle SlidesLLMs

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