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Media Marketing Manager

CivicMinds, Inc

New York · On-site Full-time Lead Today

About the role

Responsibilities

  • Manage and mentor a team of one to two cross-functional digital marketing buyers or strategists.
  • Lead the planning, execution, and optimization of SEM campaigns (Google Search, Shopping, and YouTube Ads) as well as paid social campaigns (Meta:Facebook/Instagram, TikTok, etc.).
  • Oversee integrated digital marketing campaigns across multiple channels (search, social, display, programmatic), ensuring performance aligns with client objectives.
  • Proactively dive into platforms to understand the day-to-day details, driving measurable campaign success.
  • Develop and maintain strong client relationships, ensuring business goals are met and exceeded.
  • Collaborate with internal teams and global teammates, including North America, to align on cross-regional media strategy.
  • Analyze SEM and cross-channel campaign performance data, providing actionable insights to improve efficiency and effectiveness.
  • Continuously refine and improve internal processes to drive team efficiency and performance.
  • Stay current on the latest SEM and digital marketing trends, tools, and best practices.

Requirements

  • 2-8 years of hands-on experience running paid campaigns in Google Ads or/and Search ads 360, including Shopping and YouTube.
  • Hands-on experience managing paid social campaigns (Meta/Facebook Ads Manager).
  • Proven track record with SEM and paid social campaign execution, optimization, and strategy.
  • Agency experience is highly preferred.
  • Solid background in digital marketing across multiple channels (search, social, display, programmatic).
  • Proven experience in a managerial or supervisory role.
  • Exceptional client relationship management, communication, and people management skills.
  • Strong strategic and analytical thinking with excellent attention to detail.
  • Familiarity with digital marketing tools and platforms (Google Ads, Meta Ads Manager, Google Analytics, etc.).
  • Bachelor’s degree in marketing, communications, or a related field.
  • The candidate should have experience selling consumer goods i.e food, clothing, toiletries, electronics, automobiles, and appliances, etc.

Benefits

  • Relocation is provided up to $5K .

Skills

Google AdsGoogle AnalyticsMeta Ads ManagerProgrammaticSearch ads 360YouTube Ads

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