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Medical Marketing Manager (f/m/d)

Cooper Consumer Health

Germany · Hybrid Full-time Lead 2mo ago

About the role

About the role

We are seeking a Medical Marketing Manager (f/m/d) for the DACH region to build and lead our medical marketing capabilities from the ground up. This is a newly created role in a fast-scaling organization, offering a unique opportunity to shape how we engage with healthcare professionals across DACH. Reporting directly to the Chief Marketing Officer, you will operate at the intersection of science and commercial strategy, with high visibility and direct impact on business growth. You will be responsible for developing HCP engagement strategies, establishing and steering the medical field force in Germany, and strengthening our presence in Austria, including Rx-related activities.

The role requires a rare combination of scientific credibility, marketing expertise, and entrepreneurial drive to build structures, define standards, and deliver results in a dynamic environment.

This role is based in a hybrid working model in Mannheim. While we regularly come together in the office to collaborate, there is no minimum on-site requirement.

About the company

At Cooper Consumer Health, we’re building a legacy. Are you ready to be part of it? Cooper Consumer Health is one of Europe’s leading consumer healthcare groups, delivering trusted OTC self-care solutions that empower healthier living every day.

With a strong international footprint and an ambitious growth strategy, Cooper Consumer Health is rapidly expanding. Our portfolio covers numerous therapeutic areas such as calming and sleeping aids, vitamins and minerals, sun and skincare, and foot care, including powerhouse brands such as Armolipid, Saugella, Mag2, Valdispert, Oenobiol, Excilor, Vitascorbol, Betadine and CB12. Over the past 4 years, we’ve grown from €500 million to €1.2 billion in revenue, driven by both strategic acquisitions and strong organic performance. Today, our strong European footprint spans France, Italy, the Netherlands, Belgium, Spain, Portugal, Belux, DACH and beyond driven by 1500+ colleagues — and we’re just getting started.

We’re not just growing and transforming the industry. We are creating our legacy.

Why us?

This is not a “business as usual” role. You will create a function that does not yet exist, define how we operate with healthcare professionals, and directly shape a key growth driver for the DACH region. Working closely with the CMO and senior leadership, you will have the autonomy, visibility, and support to build something meaningful in a high-growth environment.

Our values are embedded in everything we do:

  • Just own it. We are entrepreneurs to make it happen.
  • Choose to do it right: We partner with colleagues & customers while caring for consumer’s health.
  • Stronger together: We COOPERate to thrive as ONE TEAM.
  • Enjoy outperforming: We deliver value creation now and for the future with passion and can-do attitude.

Key Responsibilities

Build & Define Medical Marketing (DACH)

  • Establish the medical marketing function from scratch, including strategy, processes, and ways of working
  • Develop and execute the DACH HCP engagement strategy
  • Create and localize high-quality scientific and detailing materials

Field Force Build-Up & Steering (Germany)

  • Design and implement the HCP field force model (own vs. external partnerships)
  • Select and manage external sales force partners where applicable
  • Define KPIs, performance frameworks, and governance
  • Develop and deliver training for medical representatives

KOL & Scientific Engagement

  • Build and manage relationships with Key Opinion Leaders across DACH
  • Strengthen medical credibility and external reputation
  • Represent the company in scientific discussions and engagements

Austria Development (incl. Rx)

  • Further develop medical marketing activities in Austria
  • Support Rx-related initiatives and ensure strong integration with OTC strategies

Cross-functional Collaboration

  • Work closely with Marketing, Sales, Regulatory, and Medical Affairs both in local and global teams
  • Ensure compliance with local regulations and internal standards
  • Contribute to broader commercial strategy and execution

Required Experience

  • 5–10 years of experience in Medical Marketing, HCP Marketing, or similar roles
  • Strong experience working directly with healthcare professionals and/or managing a medical field force
  • Proven ability to build or significantly develop HCP engagement approaches
  • Experience in Consumer Health, OTC, FMCG, or pharmaceutical environments
  • Experience in DACH markets; Austria exposure is a strong plus
  • Fluent in German and English

Key Competencies

  • Builder Mindset: Ability to create structures, define standards, and operate in ambiguity
  • Scientific & Commercial Integration: Ability to translate scientific insights into impactful marketing strategies
  • Stakeholder Management: Strong credibility with healthcare professionals, KOLs, and internal stakeholders
  • Entrepreneurial Mindset: Comfortable in a fast-scaling, evolving organization
  • Execution Excellence: Hands-on approach with strong focus on outcomes and measurable impact

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