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Paid Media Expert - focus on Social

Primelis

France · On-site Full-time Lead 1mo ago

About the role

Job Summary

We are seeking experienced and results-driven Paid Media Expert - focus on Social - to join our fast-growing international team. Managing a portfolio of high-end and global clients, you will be responsible for providing expert-level consulting services, specializing in the design, execution, and optimization of sophisticated paid media strategies. The ideal candidate possesses a deep understanding of the paid media ecosystem, a proven track record of driving significant ROI for clients, and exceptional client relationship management skills.

Why Primelis?

  • Beyond a classic agency model: We combine premium consulting services with proprietary SaaS tools. Our in-house R&D teams (developers and data engineers) build cutting-edge software that amplify the impact of our Paid, SEO, and Data strategies. Making us one of the rare agencies to offer true hybrid service + tech solutions.
  • An international playground: Work on large-scale budgets (€1M+) across major global markets, especially the US. You’ll collaborate with ambitious brands looking to accelerate their growth worldwide.
  • A growth accelerator: We aim at tripling our revenue in the next 3-4 years with a clear vision to expand our US footprint. If you are looking for a high-growth journey you are in the right place.

Key Responsibilities

Strategic Consulting:

  • Act as a trusted advisor, translating client business objectives into advanced multi-channel paid media strategies.
  • Design tailored roadmaps including tactical execution plans, budget allocation, and KPI frameworks.
  • Collaborate with SEO, creative, and data teams to deliver integrated and performance-driven solutions.
  • Stay ahead of market trends and emerging technologies to provide forward-thinking recommendations.

High-end client Relationship Management:

  • Manage a portfolio of enterprise and high-growth clients with strong US and EU footprints.
  • Build and maintain strong, long-term relationships with senior-level client stakeholders.
  • Clearly communicate complex strategies and performance insights to both technical and non-technical audiences.
  • Conduct regular client check-ins and business reviews to discuss performance, and identify areas for improvement.

Campaign Management & Optimization:

  • Oversee end-to-end execution of large-scale campaigns across various platforms (e.g., Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, programmatic, native advertising).
  • Drive sophisticated targeting, bidding, and segmentation strategies.
  • Leverage advanced analytics (with support from our Data team) to identify trends and opportunities for growth.

Team Leadership & Mentorship:

  • Lead, manage, and mentor a team of 4 Paid consultants, ensuring delivery excellence, skill development, and performance alignment.
  • Provide regular coaching, feedback, and performance reviews to support individual and collective growth.
  • Foster best practices, knowledge sharing, and methodological consistency across the team.
  • Contribute to the development of internal tools, methodologies, and training programs related to Paid Media.

Profile Required

Experience:

  • You have at least 4-5 years of professional experience in an Paid Media agency.
  • Previous management experience is required—specifically overseeing permanent employees.
  • Proven experience working with scale-up and enterprise-level clients with complex organizational structures.
  • You have a minimum C1 level in English and have already worked in an international environment (US experience is a plus).
  • Demonstrated ability to exceed performance targets on complex, multi-market accounts.

Soft Skills:

  • Exceptional communication, presentation, and interpersonal skills.
  • Strong strategic thinking and problem-solving abilities.
  • Highly organized with meticulous attention to detail.
  • Ability to manage multiple projects simultaneously in a fast-paced environment.

Technical Proficiency:

  • Expert-level proficiency in Google Ads, Meta Ads Manager, LinkedIn Ads, and other major paid media platforms.
  • Strong analytical skills with the ability to interpret complex data, identify trends, and draw actionable conclusions.

What we offer:

  • Opportunities for continuous learning and professional development.
  • A collaborative and supportive work environment where your expertise is valued.
  • The chance to work on large-scale international projects and shape the growth of our US business.

Recruitment process:

  • First phone interview with the Talent Acquisition Specialist
  • Fit interview with a Paid Director
  • Presentation of a case study to be prepared in advance

Skills

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