Partner Marketing, Data Marketplace

About Clay

Our mission is to help organizations turn any growth idea into reality.

We see growth as a creative practice, not a formula. Finding and reaching your best-fit customers takes unique ideas and constant iteration. As AI makes execution faster and tactics easier to copy, creativity is the only lasting advantage. We're already helping thousands of customers — including Anthropic, Notion, Google, and Ramp — go to market with unique data, signals, and AI research.

In 2025, we raised a $100M Series C backed by world-class investors including Sequoia, CapitalG, and First Round — and crossed $100M in revenue.

In 2026, we announced our second employee tender offer in 9 months at a new $5B valuation. We also launched a community equity round, for our customers, agency partners, and club members.

Some things to know about us:

• Our community includes 11,000+ customers, 150+ integration partners, 125+ agencies, 50+ Clay clubs, and 30k members on Slack.
• Our culture is unique inside and outside of work. Our team members are also DJs, activists, writers, clowns, marathoners, skydivers, psychedelic therapists, social workers, and more.
• All employees can work for free with world-class coaches who specialize in creativity, management, and more.
• Our operating principles — including negative maintenance and non-attached action — guide our work. Read more about them here.
• Read about us in the NYT, Forbes, First Round Review, and more.
• Hear from our employees directly on our Glassdoor page!

Data Partnerships @ Clay

As the first marketer for Data Partnerships at Clay, you'll build and scale the marketing programs that power our relationships with dozens of data providers. Unlike a traditional partner marketing role focused on a handful of strategic partnerships, this role is about creating leverage—developing the playbooks, content, and campaigns that let us drive impact across a broad and growing partner ecosystem.

You'll own the marketing relationship with our data partners: crafting joint messaging, coordinating co-marketing moments, and building the enablement resources that help partners talk about Clay effectively. You'll also design the scalable programs (partner newsletters, campaign-in-a-box kits, tiered engagement models) that allow us to maintain strong relationships without 1:1 attention for every partner.

This role requires someone who can think systemically about how to engage a portfolio of partners while still delivering high-quality, personalized-feeling experiences. You'll balance creative campaign work with operational rigor, and you'll be comfortable building from scratch in a fast-moving environment.

What you'll do:

Co-Marketing & Campaigns

• Develop and execute joint marketing campaigns with data partners—webinars, content collaborations, product launches, marketplace promotions
• Create partner messaging frameworks and positioning that articulate the joint value of Clay + partner data
• Coordinate partner participation in Clay marketing moments (product launches, events, seasonal campaigns)

Enablement at Scale

• Build self-serve co-marketing toolkits: one-pagers, case study templates, social copy, listing assets
• Create and maintain partner-facing resources that help partners position and promote Clay to their audiences
• Develop internal enablement materials so Clay's GTM teams understand our data partners and can speak to their value

Scaled Partner Engagement

• Own the partner communications calendar: newsletters, product updates, co-marketing opportunities
• Design tiered engagement programs that match investment to partner potential (high-touch for top partners, programmatic for the long tail)
• Track partner marketing engagement and program performance; iterate based on results

Cross-Functional Coordination

• Partner closely with Product Marketing on positioning and competitive messaging
• Work with the Data Partnerships team on partner prioritization and relationship context
• Coordinate with Events, Content, and Demand Gen on partner integration into broader marketing initiatives

What you'll bring:

• 4-6 years in partner marketing, field marketing, or integrated campaigns—ideally at a B2B SaaS company with a partner ecosystem
• Experience building scalable marketing programs across multiple partners (not just 1:1 bespoke campaigns)
• Strong content and copywriting skills: you can write a compelling partner email, a crisp one-pager, and a webinar abstract
• Project management chops: you can keep multiple campaigns and partners moving simultaneously
• Comfort with ambiguity and building from scratch—this is a new function and you'll be defining the playbook
• Bonus: experience in data partnerships, marketplaces, or API/developer ecosystems