U
Portugese-speaking Content Writer
Upwork
Remote (Global) Contract Lead 1mo ago
About the role
About
We’re hiring a Portugese-speaking content writer to support on-site content and digital PR assets for an iGaming / sports betting client.
Key Responsibilities
- Own SEO strategy for the Portugal
- Keyword research and search intent mapping
- On-page SEO and technical SEO recommendations
- AI / LLM visibility audit (e.g. AI Overviews, generative search surfaces)
- Competitor analysis and opportunity identification
- Clear, actionable SEO documentation and recommendations
- Write and optimise on-site content in Portugese
- Create digital PR-style assets (e.g. statistics pages, data-led content)
- Refresh and improve existing content for SEO and AI visibility
- Create and follow SEO briefs and brand tone of voice
- Ensure accuracy, compliance, and localisation for Portugal
Requirements
- Native or fluent Portugese (Portugal)
- Proven SEO experience in competitive markets
- Strong SEO content writing experience
- Experience writing for iGaming / sports betting preferred
- Comfortable working with AI/LLM-driven search concepts
- Comfortable working with data, stats, and structured content
- Detail-oriented and reliable delivery
- Able to work independently and deliver to deadlines
Skills
AILLMSEO
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