V
Principal Product Marketing Manager
VirtualVocations
Toms River ยท On-site Full-time Lead 1w ago
About the role
About
A company is looking for a Principal Product Marketing Manager to join their growing team.
Responsibilities
- Own end-to-end commercialization strategy and go-to-market planning for priority initiatives
- Develop differentiated positioning and messaging frameworks for faith-based buyers
- Conduct market analysis and provide insights to inform sales strategy and commercialization decisions
Required Qualifications
- 7+ years of B2B product marketing experience, with at least 3 years in SaaS
- Bachelor's degree in marketing or business, or equivalent combination of education and experience
- Demonstrated track record of owning go-to-market strategy and execution across multiple product lines
- Experience defining or refining target market, segmentation, and buyer clarity
- Strong analytical capabilities and project management skills
Requirements
- 7+ years of B2B product marketing experience, with at least 3 years in SaaS
- Demonstrated track record of owning go-to-market strategy and execution across multiple product lines
- Experience defining or refining target market, segmentation, and buyer clarity
- Strong analytical capabilities and project management skills
Responsibilities
- Own end-to-end commercialization strategy and go-to-market planning for priority initiatives
- Develop differentiated positioning and messaging frameworks for faith-based buyers
- Conduct market analysis and provide insights to inform sales strategy and commercialization decisions
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