Product Manager: Enterprise
Herotel
About the role
Herotel is looking for a highly talented Product Manager to join our team. Step into a role where vision meets execution.
Position: Product Manager: Enterprise
Location: National (can be based at any Herotel office)
Reporting to: Head of Product and Digital
ABOUT THE ROLE
The Product Manager: Enterprise is the commercial owner of the Enterprise and Business product portfolio and will be accountable for defining, commercialising, governing, and optimising standardised enterprise products across Connectivity, SD‑WAN, Cybersecurity, Unified Communications, and Managed Services. The Product Manager will work closely with the Solutions Architect function on technical feasibility, solution frameworks, reference architectures, and product evolution to ensure offerings are both commercially viable and technically executable. While the Product Manager owns product strategy, pricing frameworks, margin governance, packaging, and lifecycle management, technical solution architecture and customer‑specific engineering remain the responsibility of the Solutions Architect.
KEY PERFORMANCE AREAS
Product Strategy & Roadmap • Develop and maintain the Enterprise product roadmap aligned to commercial strategy and network capability. • Define standardised product structures, commercial guardrails, and pricing frameworks. • Build and approve business cases for new product initiatives. • Prioritise product investments based on demand validation and strategic impact. • Monitor competitor landscape and industry trends.
The Product Manager governs what products exist, how they are packaged, and the commercial scope within which they are sold.
PRODUCT LIFECYCLE OWNERSHIP (IDEA TO RETIREMENT)
Own the full product lifecycle: Ideation → Validation → Design → Packaging → Launch → Optimisation → Retirement.
RESPONSIBILITIES • Demand validation prior to launch • Margin modelling and pricing approval • Definition of standard configurations and commercial boundaries • Go‑to‑market planning and internal enablement • Performance monitoring and corrective action • Structured retirement of underperforming products
The Product Manager is accountable for commercial viability, not for technical solution engineering.
COMMERCIAL GUA
DRILLS & DEAL GOVERNANCE • Define standard pricing, margin thresholds, and discount structures. • Establish approved product bundles and attachment strategies. • Provide commercial approval for non‑standard pricing requests. • Ensure product margin integrity is protected across products. • Collaborate with the Retail Product Manager to identify business‑grade products suitable for consumer‑grade fractionalisation, and provide the technical and commercial inputs required to support retail adaptation and POC development.
SALES ENABLEMENT & COMMERCIAL READINESS • Develop product playbooks and commercial positioning. • Deliver structured training to National and Regional Sales. • Define value propositions per segment (SME vs Enterprise). • Ensure consistent messaging across marketing and sales channels.
PERFORMANCE MANAGEMENT & OPTIMISATION • Accountable for tracking and reporting: • Product ARPU contribution • Gross margin & portfolio profitability • Take‑up rates per product • VAS attachment rates • Churn impact • Conversion trends at product level
Continuously optimise packaging, pricing, and positioning to drive profitable growth.
ENTERPRISE PRODUCT PORTFOLIO SCOPE
Core portfolio includes but is not limited to:
Connectivity • Dedicated Internet Access (Fibre & FWA) • Near‑net and custom enterprise builds • Redundant & diverse connectivity solutions
SD‑WAN & NETWORK SOLUTIONS • Managed SD‑WAN • Multi‑site enterprise orchestration • Network monitoring & performance optimisation
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