Product Marketing Director

About

A company is looking for a Product Marketing Director to drive their B2B go-to-market strategy.

Responsibilities

• Develop strategic messaging and positioning to communicate the company's value to healthcare providers
• Design and execute sales enablement programs to support revenue growth and optimize messaging
• Conduct market research and competitive analysis to inform product and go-to-market strategy

Qualifications

• 7-10 years of marketing experience, with a minimum of 6 years in product marketing roles
• Proven track record in B2B healthcare technology, preferably enterprise software
• Expertise in storytelling and content creation for sales enablement
• Demonstrated impact on sales pipeline and revenue growth
• Experience in fast-paced startup environments and cross-functional collaboration