Product Marketing Manager

About LumApps

LumApps is now more than just an Employee Experience Platform - it is an AI-powered Employee Hub that supports companies in their digital transformation of communication, collaboration, and engagement with their customers, partners, and above all their employees.

Our platform is a proven leader in this dynamic market with a truly unique vision and product. It has been deployed by Fortune 500 clients around the world and is delivering meaningful business benefits. LumApps is identified as a leader in Gartner's Magic Quadrant for Intranet Packaged Solutions as well as in Intranets Forrester Wave, and regularly selected for the French Tech Next40/120 program.

In 2025, LumApps strengthened its leadership position by partnering with Beekeeper, a pioneer in frontline employee experience solutions. This strategic collaboration expands our reach and impact across all types of workers - from HQ to the frontline.

Our mission: To make people feel that they belong and have a purpose.

To create an environment where all employees are engaged and work together towards the same goal. Over 700 leading companies trust our solution to:

• Improve the productivity of their teams with our AI-powered Collaborative Experience Platform integrated with both Google and Microsoft collaborative suites,
• Transform employees into real ambassadors of their company,
• Make employees more efficient and better connected to their peers and relevant information, regardless of their location, with the tools and information they need at their fingertips,
• Help companies reduce turnover, accelerate employee onboarding, better collaborate and share knowledge, and even improve their customer experiences.

With a team of over 600 Lumies spread across 11 offices (Lyon, Paris, Lille, Sophia Antipolis, London, Barcelona, Hamburg, Austin, Tokyo, Zurich, Krakow), we support large enterprises all around the world. Over the past year, we have been driving an ambitious phase in our journey under the impulse of our new shareholder Bridgepoint, aimed at propelling us to become the clear leader in our market and shine worldwide in our industry. We are looking for individuals who are excited to actively participate in this transformation.

If these core values sound like you: "be bold, do amazing things", "say what you mean, do what you say", "one team, same mission", "always be evolving": apply now!

About the role

LumApps is looking for a Product Marketing Manager to help drive go-to-market strategy across our platform solutions, use cases, and enablement programs.

You will work closely with Sales, Marketing, Customer Success, and Product teams to strengthen positioning, support regional campaigns across EMEA, and help teams communicate the value and ROI of the LumApps platform.

This role is ideal for a customer-centric PMM who enjoys combining strategic thinking, storytelling, enablement, and market intelligence in a fast-growing SaaS environment.

Responsibilities

Go-to-Market Strategy

• Support GTM execution across multiple product portfolios
• Align messaging and launches with company positioning and growth goals
• Contribute to regional campaigns and marketing initiatives across EMEA

Sales Enablement

• Create pitch decks, ROI calculators, discovery guides, and enablement assets
• Help Sales and Customer Success teams communicate customer value effectively
• Build scalable sales plays and GTM frameworks

Positioning & Market Intelligence

• Craft value-based messaging for complex SaaS products
• Manage competitive intelligence and analyst insights
• Support LumApps visibility with Gartner, Forrester, and industry influencers

EMEA Evangelism & Collaboration

• Represent LumApps during webinars, events, and customer-facing activities
• Partner closely with Product, Sales, Marketing, and Customer Success teams
• Contribute to thought leadership and GTM best practices

Qualifications

Must-Have Qualifications

• Experience: 3-5 years of progressive experience in Product Marketing at a B2B SaaS company.
• Education: Bachelor's or Master's degree in Marketing, Business, or a related field (or equivalent practical experience).
• Language: Native or near-native English fluency is mandatory. Professional proficiency in French is a "nice-to-have."
• Market Knowledge: Proven track record of working with Sales/Marketing/Customer Success in a revenue-focused environment. Retail Tech, Intranets & communications tools, or HR Tech experience is a significant advantage.
• Mobility: Based in the UK or Paris with the ability to support and travel within EMEA time zones for key marketing activities.

Tooling & Tech Stack

• Salesforce / Hubspot
• Highspot / Seismic
• Google Workspace, Slack, Jira, Asana
• Gong / Chorus, Crayon / Klue
• Zoom Webinars, Goldcast
• Canva, Arcade, Navattic
• Gemini, NotebookLM, Claude, AI enablement tools

Interview Process

• HR Screening
• Hiring Manager Interview
• Case Study + Team Interview
• Final Discussion with Leadership

Why You'll Love Working at LumApps

We're proud to offer a work environment where people feel supported, valued, and empowered. Here's a peek at what we offer:

• Hybrid work model - 2 days at the office, 3 days remote
• RTT days - ~10 extra days off per year
• Meal vouchers (SWILE) + free snacks & coffee
• Yoga classes-Take a mindful break in our Paris office
• Supportive parental leave and family moments - yes, even a Christmas party for your kids !
• Health insurance (ALAN) - 60% covered + full life & disability cover
• Afterworks, team celebrations & seasonal parties
• Equipment of your choice
• French & English lessons, professional development & access to Leeto CSE

We aim to celebrate diversity and are committed to creating an inclusive environment for all employees. We encourage applications from candidates of all backgrounds, identities, and experiences.