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Product Marketing Manager - Pricing Strategy

Relativity

On-site Full-time $106k – $158k/yr 2d ago

About the role

Job Overview

The Product Marketing Manager - Pricing Strategy plays a pivotal role in developing innovative pricing and packaging strategies to support both existing product lines and new product introductions, particularly those involving generative AI technologies. This position acts as a crucial link between Finance, Product Marketing, and Product Management, delivering data‑driven insights and strategic recommendations to bolster the growth of our product portfolio.

Key Responsibilities

Analytics & Strategic Decision Support

  • Devise analytical frameworks and conduct structured analyses to facilitate informed pricing recommendations.
  • Identify and evaluate value and cost drivers across the product range.
  • Analyze product performance, market dynamics, and financial outcomes to highlight pricing and packaging opportunities.
  • Work closely with product marketing, product management, and finance teams to empower strategic decisions for individual products and the overall platform.

Competitive Research and Positioning

  • Regularly assess and analyze the competitive environment, focusing on competitors' pricing and packaging approaches.
  • Formulate and execute pricing and packaging strategies that enhance Relativity's market presence and drive revenue growth.
  • Articulate Relativity's competitive stance regarding pricing and value across various organizational teams to inform go‑to‑market and product strategies.

Cross‑Functional Execution and Enablement

  • Collaborate with operational teams to effectively implement commercialization strategies.
  • Ensure that sales teams are equipped with the necessary knowledge and resources to effectively communicate the value propositions of our offerings.

Preferred Qualifications

  • Familiarity with the e‑Discovery industry.
  • Background in strategy consulting.
  • Proven ability to engage cross‑functionally and with executive leadership.

Minimum Qualifications

  • At least 3 years of experience in a product marketing or strategy role within a SaaS company, or relevant consulting experience.
  • Exceptional analytical abilities and strong communication skills.

Compensation Overview

Relativity is dedicated to maintaining competitive, equitable, and fair compensation practices. This role offers a total compensation package that includes a competitive base salary, an annual performance bonus, and long‑term incentives. The expected salary range for this position is between $106,000 and $158,000. The final salary offered will reflect various factors including the candidate's experience, skills, qualifications, and internal pay equity. It is common for hiring to occur at a level that allows for meaningful future salary growth.

Required Skills

  • Demand Generation
  • Digital Marketing
  • Marketing Strategies
  • Market Intelligence
  • Market Positioning
  • Market Strategy
  • Pricing Strategies
  • Product Launches
  • Product Marketing
  • Sales Enablement

Requirements

  • At least 3 years of experience in a product marketing or strategy role within a SaaS company, or relevant consulting experience.
  • Exceptional analytical abilities and strong communication skills.

Responsibilities

  • Devise analytical frameworks and conduct structured analyses to facilitate informed pricing recommendations.
  • Identify and evaluate value and cost drivers across the product range.
  • Analyze product performance, market dynamics, and financial outcomes to highlight pricing and packaging opportunities.
  • Work closely with product marketing, product management, and finance teams to empower strategic decisions for individual products and the overall platform.
  • Regularly assess and analyze the competitive environment, focusing on competitors' pricing and packaging approaches.
  • Formulate and execute pricing and packaging strategies that enhance Relativity's market presence and drive revenue growth.
  • Articulate Relativity's competitive stance regarding pricing and value across various organizational teams to inform go-to-market and product strategies.
  • Collaborate with operational teams to effectively implement commercialization strategies.
  • Ensure that sales teams are equipped with the necessary knowledge and resources to effectively communicate the value propositions of our offerings.

Skills

Demand GenerationDigital MarketingMarket IntelligenceMarket PositioningMarket StrategyMarketing StrategiesPricing StrategiesProduct LaunchesProduct MarketingSales Enablement

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