Product Owner Data Activation & Personnalisation Senior (H/F)

About

We are looking for a Senior Product Owner to support a Data department within a major player in the media and digital sector in managing its Data Activation & Personalization projects.

In an environment with high digital transformation stakes, you will be involved in subjects related to data collection, user journey personalization, CRM/Acquisition/Advertising activation, as well as data quality and governance.

Responsibilities

Within the Data Activation & Personalization team, you will be responsible for project management and the orchestration of workstreams to meet the needs of business teams.

As such, you will be required to:

Pilot and prioritize Data workstreams

• Participate in workshops for gathering and scoping business needs
• Challenge requests on functional and technical aspects
• Identify workstreams to launch: new collections, new flows, new indicators, specific targeting, etc.
• Prioritize topics based on the roadmap, dependencies, and ecosystem constraints

Ensure delivery

• Coordinate the different project stages, from scoping to production
• Write user stories and populate the backlog
• Manage work progress in Jira
• Follow up on continuous improvement actions for the team's products and processes

Guarantee data quality

• Ensure the proper collection, transformation, and availability of data
• Monitor the construction and exploitation of data products for activation and personalization
• Supervise data transfers to target applications: CDP, marketing automation tools, etc.
• Control data quality, participate in acceptance testing and monitoring of production usage
• Identify anomalies and manage their resolution

Structure documentation and communication

• Produce and maintain project documentation on Confluence
• Contribute to the preparation of communication materials and progress reviews
• Ensure visibility of decisions, arbitration, risks, and action plans

Collaborate with multidisciplinary teams

• Data Teams
• Product Teams
• Business and technical stakeholders in CRM, acquisition, advertising, customer service, etc.

Qualifications

• You have more than 5 years of experience as a Product Owner, ideally in a data platform environment
• You have already worked on data collection, activation, and exploitation issues
• You are familiar with CDP environments, ideally Mediarithmics
• You master CRM, acquisition, and advertising targeting issues
• You are comfortable with GDPR / ePrivacy compliance topics
• You master Jira, Confluence, Slack tools
• You have good, or even strong, SQL skills
• You know how to manage a backlog, coordinate multiple stakeholders, and advance complex topics in a transverse environment
• You are recognized for your communication, your ability to challenge, your organizational skills, and your team spirit

Interested? Don't hesitate to apply!