Product Packaging Design Manager

Strategic Design & Brand Management

• Creates packaging strategy by brainstorming creative, innovative packaging concepts using sketching, 3D modeling, and design software.
• Develop and execute comprehensive packaging strategies that align with and express brand identity, etc
• Oversee/ lead development of innovative packaging concepts that attract consumers and drive sales.
• Conducts market research to track consumer/packaging trends and stay ahead consumer preferences.

Functional & Structural Development

• Manages creation of 3D models/physical prototypes to visualize and to test packet designs structural integrity, durability, and user experience before mass production.
• Research and select appropriate, sustainable, and cost-effective materials e.g., eco-friendly or recycled options that are durable and will reduce environmental impact while ensuring durability.
• Creates and approves supplier-ready artworks, dyelines, and technical drawings for manufacturing.

Project Management & Collaboration

Manages entire packets design workflow lifecycle from concept to production, timelines, budgets, and project milestones, to ensure on-time product launches. Lead or collaborate with marketing, product development, R&D, procurement, manufacturing and Legal teams to ensure cohesive design, and that packaging meets sales technical and logistical requirements. Coordinate and work with external vendors and manufacturers of packaging suppliers to ensure high-quality, cost-effective production and to troubleshoot issues. Also to approve final supplier-ready artworks, ensure quality, and oversee printing and production processes.

Compliance, Quality & Sustainability

Ensures all packaging designs comply with legal, labeling, industry safety standards, e.g., NAFDAC, SON in relevant markets: Implements eco-friendly solutions recycling and biodegradable and reducing packaging waste to meet sustainability goals. Implements and maintains quality standards for print and material, reviewing samples before full-scale production.

Leadership & Innovation

Lead, develop and support a team of graphic designers or creative art workers, or packaging engineers. Implements improvements in the design-to-print process, including the use of Product Lifecycle Management PLM or AI tools to enhance efficiency.

Technical Skills Required

Proficiency in Adobe Creative Suite Illustrator, Photoshop, InDesign and CAD/3D modeling software e.g., ArtiosCAD, SolidWorks.