Email Marketing Specialist

Job Title: Email Marketing Specialist (Remote – Rural Internet Provider)
Job ID: J‑18808‑Ljbffr
Location: Remote (U.S. – candidates must be able to work within U.S. time zones)

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About Us

We are a fast‑growing rural internet provider dedicated to delivering reliable, high‑speed connectivity to underserved communities. As we expand our subscriber base, we recognize the critical role that effective email communication plays in customer acquisition, retention, and satisfaction. Join our passionate team and help shape the way we engage with our members.

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What You’ll Do

Core Responsibilities	Details
Audience Segmentation	Build and maintain dynamic subscriber lists using demographic, behavioral, and usage data. Create micro‑segments for targeted campaigns (e.g., new sign‑ups, service upgrades, churn risk).
Personalized Content Creation	Write, design, and test email copy and layouts that speak to each segment’s needs. Leverage dynamic content, merge tags, and personalization tokens to increase relevance.
Campaign Execution & Automation	Set up, schedule, and launch email flows (welcome series, billing reminders, promotional blasts, re‑engagement). Use automation platforms (e.g., Klaviyo, Mailchimp, HubSpot) to trigger timely messages.
Deliverability & Spam Resolution	Monitor sender reputation, manage DNS (SPF, DKIM, DMARC), and troubleshoot spam complaints. Work with ESP support to resolve deliverability issues quickly.
Performance Monitoring & Reporting	Track key metrics (open, click‑through, conversion, unsubscribe, spam complaint rates). Produce weekly/monthly dashboards and actionable insights for the marketing team.
List Management & Hygiene	Conduct regular list cleaning, handle opt‑ins/opt‑outs, manage suppression lists, and ensure compliance with CAN‑SPAM, GDPR, and CCPA.
A/B Testing & Optimization	Design and run tests on subject lines, send times, copy, and design elements. Apply findings to continuously improve campaign performance.
Collaboration	Partner with product, customer support, and sales teams to align email messaging with broader business goals. Provide guidance on email best practices across the organization.

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Who You Are

Required Experience & Skills	Preferred Qualifications
3+ years of hands‑on email marketing experience (B2C or B2B).	Experience in the telecommunications or ISP industry.
Proven track record of improving open rates, click‑through rates, and overall ROI.	Familiarity with ESPs such as Klaviyo, Mailchimp, HubSpot, or SendGrid.
Strong knowledge of email deliverability best practices and spam mitigation.	Experience with HTML/CSS for email design.
Expertise in list segmentation, data hygiene, and compliance (CAN‑SPAM, GDPR, CCPA).	Ability to interpret data using Google Analytics, Tableau, Power BI, or similar tools.
Excellent written communication and copy‑editing skills.	Experience with SMS or push‑notification campaigns (nice to have).
Analytical mindset with comfort creating and presenting performance reports.	Certifications (e.g., HubSpot Email Marketing, Google Analytics).
Self‑starter who thrives in a remote, fast‑paced environment.	Familiarity with rural market dynamics and community‑focused branding.

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What We Offer

• Fully Remote Work – Flexible schedule; work from anywhere in the U.S.
• Competitive Salary – Commensurate with experience plus performance bonuses.
• Benefits Package – Medical, dental, vision, 401(k) with company match, paid time off, and wellness stipend.
• Professional Development – Access to training, conferences, and certifications.
• Impactful Mission – Directly contribute to bridging the digital divide in rural America.

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How to Apply

1. Resume & Cover Letter – Highlight your most successful email campaigns, specific metrics (e.g., “Increased open rates by 22% in 3 months”), and any experience with ISP or telecom clients.
2. Portfolio (Optional) – Include screenshots or case studies of email designs, automation flows, and performance dashboards.
3. Submit – Email your materials to recruiting@ruralnetprovider.com with the subject line: “Email Marketing Specialist – J‑18808‑Ljbffr”.

We review applications on a rolling basis. Early submissions are encouraged.

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Join us and help shape the future of connectivity for rural communities—one email at a time!