Freelance Digital Analytics & Search Specialist

The Organization is seeking a Freelance Digital Analytics & Search Specialist to support our Data Science, Analytics, and Marketing Intelligence team. This role focuses on analytics, SEO/SEM, reporting, and AI‑driven content discoverability across digital platforms.

This is a remote freelance role (up to 30 hours/week) with potential to convert to full‑time. You’ll report to the Marketing & Analytics Manager and work both independently and collaboratively across projects.

Key Responsibilities:

• Analyze marketing and search trends using GA4
• Build and maintain dashboards in Looker Studio
• Manage SEO using Google Search Console and Bing Webmaster Tools
• Support paid search campaigns (Google Ads, Microsoft Ads)
• Optimize internal and external search for content discoverability
• Leverage AI and GEO strategies to improve findability
• Provide data‑driven insights and strategic recommendations

What We’re Looking For:

• Bachelor’s degree or equivalent experience in digital marketing or analytics
• Hands‑on experience with GA4, Looker Studio, Google Ads, Microsoft Ads, SEO tools
• Strong understanding of SEO, SEM, analytics, and emerging AI search trends
• Highly organized, detail‑oriented, and comfortable managing multiple projects remotely

The Organization does not offer sponsorship for this role; candidates must have current, valid authorization to work in the United States.

The hourly range for this position is W2 $24-30/hr DOE. Benefits available to contract/temporary professionals, include medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information