Senior Associate, Advisory Marketing

About the Role

Join Grant Thornton as a Senior Associate in Advisory Marketing, where you'll play a key role in executing impactful marketing programs for our Advisory practice. This is your opportunity to drive awareness, foster client engagement, and contribute to pipeline growth within a collaborative and dynamic team environment.

As an integral member of our Advisory Marketing team, you will work closely with the Advisory Marketing Manager and Leader, assisting in the implementation of strategic campaigns and the coordination of marketing assets across various channels, including digital, content development, and events. This position is perfect for detail‑oriented marketers who have experience in professional services or B2B sectors and are excited about managing multiple projects effectively.

Key Responsibilities

• Assist in executing go‑to‑market campaigns aligned with our top Advisory offerings, guided by the Advisory Marketing Manager.
• Coordinate integrated marketing activities across digital platforms, content, events, and thought leadership initiatives.
• Support partnership marketing efforts with key allies like Microsoft and Oracle, helping to create marketing materials and campaigns.
• Participate in marketing integration activities related to acquisitions, updating materials and aligning messaging.
• Contribute to the development of Advisory marketing content, including insights, case studies, and digital assets.
• Collaborate with internal experts and marketing teams to gather necessary input for campaign deliverables.
• Work alongside Audit, Tax, and firmwide marketing teams to ensure messaging consistency and alignment.
• Track and compile metrics on campaign performance, such as engagement and lead generation.
• Maintain campaign calendars and support project timelines to keep initiatives on track.
• Advise on improvements to marketing processes and enhance team collaboration.
• Perform additional duties as assigned.

Technical Skills and Qualifications

• Bachelor's degree in Marketing, Business, Communications or a related field; MBA preferred.
• 3‑5 years of marketing experience, with a minimum of 2 years in B2B professional services, preferably in consulting or advisory roles.
• Understanding of various marketing channels and their strategic relevance in achieving business goals.
• Strong written and verbal communication skills, capable of creating engaging content and presentations.
• Excellent project management and organizational skills with a keen attention to detail.
• Ability to work collaboratively within teams to meet established objectives.
• Creativity in developing marketing solutions and problem‑solving.
• A commitment to learning and applying best practices in marketing.
• Ability to thrive in a fast‑paced, high‑growth environment with shifting priorities.
• Advanced proficiency in Microsoft applications such as Outlook, Word, Excel, and PowerPoint.
• Experience with marketing automation platforms, CRM systems, and digital marketing tools.
• Willingness to travel as needed.

Compensation

The base salary for this position ranges from $76,000 to $114,000 per year in selected office locations. In Washington, DC; Boston, MA; Edison, NJ; New York, NY; and Melville, NY, the salary range is $82,080 to $123,120 per year.

About Grant Thornton

At Grant Thornton, we emphasize making business personal and fostering trust in every result for our clients. We don’t just offer a job; we provide a career path filled with opportunity, flexibility, and support. Discover what makes us unique and why we believe being different is better.

Equal Employment Opportunity

We are committed to equality in employment opportunities and to providing reasonable accommodations for individuals with disabilities. For additional information about our commitment to diversity, equity, and inclusion, please visit our careers page.