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Brand Manager

SC Johnson

South Africa · On-site Full-time Senior 4w ago

About the role

We've been making trusted household brands for more than a century. From the products we create to the planet we share, we're working toward a cleaner, healthier, better home for families everywhere.

Started in 1886 as a parquet flooring company, SC Johnson is one of the world's leading makers of household products like Pledge®, OFF®, Mr. Muscle® and Glade®. We’ve also established a decades-long legacy of environmental responsibility, community leadership and providing great places to work

About the Role:

Will report into Marketing Manager for Africa Cluster. The role is responsible for developing, managing, and creating sustainable brand based on a comprehensive understanding consumer needs, anticipating and adapting to market shifts across key markets within the Cluster. Required for the role, is an organised individual with the ability to multi-task and prioritise. Work well within team environment and individually when needed.

Key Responsibilities:

  • Comprehensive understanding of category dynamics supported with business resources to seek out opportunities to solve long terms and short-term needs.
  • Develop brand plans for the year ahead, clearly articulating specific focus areas (NPD's/Activities/Pricing/Distribution/Country Expansion) for brand.
  • Translate consumer insights into innovative product solutions.
  • Involvement in end-to-end process of new product development.
  • Work cross functionally with internal stakeholders to drive marketing-support activities based on brand strategy.
  • Managing external agencies to deliver on relevant consumer campaigns and delivering return on investment based on business objectives.
  • Understanding of brand P&L, with recommendations of clear action points where needed.
  • Extracting, analysing, and providing clear insights based on Nielsen and other retailer related databases.
  • A&P responsibility and management

Experience you'll bring:

  • 5 years minimum experience in brand management with relevant exposure to core marketing competencies:
    • Consumer insight
    • New product development
    • Project management
    • Go-to-market planning and execution.
    • Commercial understanding
    • MS Office and Nielsen understanding
  • Qualification: Bachelor's Degree in Marketing/IMM Diploma (Marketing Preferred)

Skills

Nielsen

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