international marketing manager

About Us

mdg, A Freeman Company is a marketing agency with head, heart and a passion for what we do – delivering measurable results for live event clients in diverse categories like education, healthcare, technology, alternative energy, gummy bears, woodfired pizza, and craft beer (we’ll explain those last three later).

Summary

The key role of the international marketing manager is to meet/exceed client goals for generating international attendance, identify and capitalize on opportunities with existing clients to generate new growth through our international marketing services, and to support new business development from prospective clients.

This position will support our Design Delivery team. It is eligible to work a hybrid schedule, generally requiring work in-office and/or show-site 2-3 days per week. The ideal candidate will be located in the following locations:

• Washington, DC
• Alexandria, VA

Essential Duties & Responsibilities

• Perform international market research and analysis to evaluate potential growth opportunities for event clients, inform international campaign strategies, and develop tactical plans.
• Manage and execute defined international scopes of work for assigned clients.
• Identify, vet and broker international partnerships on behalf of clients with industry counterparts in overseas markets.
• Serve as our client’s international liaison and relationship manager maintaining strong relationships with international media partners, delegations, and other organizations; ensuring that all communications appropriately represent the client.
• Serve as agency liaison and project manager with service providers supporting translation/transcreation of client assets.
• Collaborate with colleagues on the accounts, content and digital teams as needed to ensure that international tasks are completed correctly and on deadline.
• Monitor, track and report the performance of assigned international campaigns and suggest adjustments to international plan to optimize outcomes, if needed.
• Monitor assigned scopes of work to ensure they are on target and delivered within budget, identifying ways to optimize efficiencies.
• Support development of new international marketing products and services.
• Serve as a contributor to agency marketing content for internal and external audiences.
• Participate in strategic marketing meetings and training sessions.
• Fulfilling internal and external reporting requirements.
• Performs other related duties as assigned in support of team and organizational objectives.

Education & Experience

• 3 - 5 years of international marketing experience.
• Experience working with cross-cultural stakeholders or organizations.
• Bi- or multi-lingual; Spanish fluency, preferred.
• Agency and/or event marketing experience a plus.
• Degree in international business, international relations, or cross-cultural communications a plus.
• Strong organizational skills and experience “managing up”.
• Strong verbal and written communication skills.
• A solid and broad foundation in marketing.
• Creative thinking and independent problem solving.
• Calmness under pressure and ability to deliver to tight deadlines.
• Customer/client focus.
• Solution-oriented.
• Strong written and verbal communication skills.
• Collaborative.
• Positive attitude.
• Strong organizational skills.
• Time management.
• Focus on quality assurance and accuracy.

Travel Requirements

Travel up to 25%

What We Offer

The Freeman Company provides benefits that aim to empower our people and their families to thrive mentally, physically, and financially. These are a handful of the types of programs and benefits our full-time people may be eligible for. There may be some variances in specific benefits across regions.

• Medical, Dental, Vision Insurance
• Tuition Reimbursement
• Paid Parental Leave
• Life, Accident and Disability
• Retirement with Company Match
• Paid Time Off
• Salary range of $65,000-$75,000 based upon experience
• Eligible for agency bonus opportunities

Diversity Commitment

At The Freeman Company, our commitment to diversity and inclusion is helping us to create not only a great place to work, but also an environment where our employees, our customers and our communities around the world can reach their goals and connect with each other. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status and other characteristic protected by federal, state or local laws.

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