(Senior) Conversion Rate Optimization (CRO) Specialist (gn)

About

Join a fast-growing, mission-driven digital education environment where your experiments will directly influence user engagement and subscription growth across a large-scale learning platform serving more than one million users. In this role, you will design and execute impactful A/B tests that improve acquisition, activation, and retention across subscription-based products. Working within a collaborative Product Growth team, you’ll partner closely with design, development, analytics, and leadership stakeholders to turn data-driven insights into measurable business outcomes. This position offers the opportunity to shape growth strategies in a high-velocity experimentation culture focused on continuous learning and optimization. With a fully remote setup across EMEA and flexible working arrangements, this role is ideal for someone who thrives in analytical, user-focused, and innovation-driven environments.

Accountabilities

• Design, implement, and analyze A/B tests and growth experiments across the full customer journey, from hypothesis creation to rollout and evaluation.
• Build and manage a clear experimentation roadmap based on business impact, implementation effort, and learning potential.
• Collaborate closely with designers, developers, analysts, and cross-functional stakeholders to deliver high-quality testing initiatives.
• Use analytics, customer research, UX insights, competitor analysis, and industry best practices to identify optimization opportunities.
• Drive measurable improvements in conversion, customer acquisition, engagement, and retention through data-driven experimentation.
• Present findings, performance insights, and recommendations clearly to teams and leadership to support alignment and continuous improvement.
• Contribute to scaling experimentation processes and increasing testing velocity while maintaining high standards of quality and learning.

Requirements

• 2-4+ years of experience in Conversion Rate Optimization (CRO), growth marketing, website optimization, or related experimentation-focused roles.
• Proven success designing and executing experiments that delivered measurable business outcomes such as improved conversion rates or revenue growth.
• Experience working in fast-paced testing environments with a strong focus on continuous experimentation and optimization.
• Strong analytical and problem-solving skills with hands-on experience using tools such as GA4, Amplitude, Power BI, or similar analytics platforms.
• Familiarity with A/B testing platforms such as Convert and UX/research tools like Hotjar or equivalent.
• Strategic mindset with the ability to prioritize experiments aligned with broader business and growth objectives.
• Excellent written and verbal communication skills in English, with the ability to present insights effectively across technical and non-technical teams.
• Strong collaboration skills and the ability to work cross-functionally in a remote-first environment.
• German language skills are considered a plus, particularly for understanding customer behavior within the DACH market.

Benefits

• Fully remote-first work model across EMEA.
• Flexible working hours with part-time or full-time options (32-40 hours/week).
• Opportunity to work remotely from other EU countries for up to 180 days per year.
• Company-provided laptop, monitor, headset, and €100 equipment allowance.
• Mobility support including public transportation subsidies and bike leasing programs.
• Access to wellness and fitness programs, including gym memberships and wellbeing platforms.
• Additional perks through discount platforms, flexible benefit cards, and product discounts.
• Two additional volunteer days per year plus extra time off during the holiday season.
• Regular virtual and in-person team events to foster collaboration and connection.
• Inclusive and supportive company culture focused on diversity, growth, and employee wellbeing.