NI
Marketplace Manager, Category & Product Management
Novia Infotech
Englewood Cliffs · On-site Contract Senior 4d ago
About the role
About
Looking for a Marketplace Manager with hands on experience.
Marketplace experience is essential. The role involves managing current load and assisting with business development initiatives in the pipeline.
Key areas of focus include:
- Hands-on experience in marketplace management.
- Understanding of the marketing side of e-commerce.
- Well-rounded experience in category and product management.
- Experience with JBL products, smart devices, and TikTok marketplaces is a plus.
- Future marketplaces include Lowes, Best Buy, and Walmart.
- Managing content on sites directly (not managing an agency).
- Willingness to get involved in the details ('get in the weeds').
- Ability to take individual ownership of marketplaces.
- Experience with Pricing, Inventory, and Content.
- A strong analytical approach is desired.
- Typical work week involves 50% of time on sellers' sites, checking information, and 'site ownership'.
- Focus on growing online sales and contributing to sales growth.
Responsibilities
- Define the eCommerce Marketplace strategy, improve omnichannel presence, and optimize the Marketplace as a product.
- Drive the growth of Harman Audio, JBL, IoT categories and other marketplace initiatives, developing monthly and quarterly business plans, and managing day-to-day execution on-site.
- Work with marketplace partners to develop joint business plans with associated investment to reach sales targets.
- Analyze daily, weekly, and monthly performance to understand conversion and traffic drivers including conversion funnel, promotional lift, and marketing activities.
- Lead and manage the bottoms-up planning and forecasting based on individual category promotional and marketing plans.
- Work closely with Channel Marketing to develop campaigns and improve content and messaging to customers to improve traffic and qualified lands.
- Analyze promotion performance by customer cohorts to understand drivers of performance and to create targeted offer strategies.
- Lead cross-functional initiatives to increase collaboration and investment from carriers to drive overall connected TV sales.
- Prepare executive presentations to share business strategies, plans, and deep dives into specific topics as needed / requested.
- Monitor model level profitability and identify optimizations to improve overall profit rate.
- Have a thorough understanding of the industry, seasonality and business trends/events, and continually monitor competitor/industry developments.
- Conducting financial analysis to meet or exceed revenue and profitability targets.
- Create promo copy, aligning with legal, and drive execution on site and across marketing channels.
- Continuously monitor the customer experience journey and provide direction to supporting teams to optimize and maximize conversion.
Qualifications
- Bachelor's Degree with 5+ years of experience in eCommerce marketplaces. MBA preferred.
- Strong leadership with the ability to drive results by partnering with Stakeholders across all levels of the organization.
- Demonstrated expertise driving business execution and delivering against revenue and profit targets.
- Demonstrated success in a high-pressure and fast-paced environment with ability to respond to changing priorities without loss in performance or productivity.
- Ability to lead cross-functional teams and drive influence across many levels of the organization.
- Strong quantitative and analytical capabilities with high proficiency in data analysis using Excel with Tableau preferred.
- Structured and process-oriented approach to solve business and operational problems with a highly agile approach.
Additional Information
- Duration: 6 Months + Possible extension to 12 months and more
- Schedule: 5 days a week fully onsite
- Interview Process: 3 potential rounds - if local may be on-site
Skills
ExcelTableauTikTok
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