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Senior Growth Product Manager (Remote)

Kleinanzeigen

Remote · Germany Senior 1w ago

About the role

About Kleinanzeigen

Kleinanzeigen is the leading online classifieds market in Germany. An average of more than 50 million ads are available in numerous categories - from children's supplies to electronics to real estate. With more than 36 million users per month, Kleinanzeigen has the widest reach of all online selling platforms in the country. Most of the items traded on Kleinanzeigen are second-hand. In this way, users make an active contribution to sustainability. The Kleinanzeigen market allows companies the opportunity to easily offer their services online. Kleinanzeigen was launched in September 2009 as eBay Kleinanzeigen.

Since June 2021, the company has been part of Adevinta, a leading global provider of online classified ads.

Kleinanzeigen is part of Adevinta: a global online classifieds specialist and sustainability leader with 25+ products in 10 countries.

About the Role

As a Senior Growth Product Manager for our PRO offering, you take ownership of the end-to-end subscription funnel and drive sustainable growth. By combining data, experimentation, and AI-driven approaches, you continuously improve user experience and business impact. You report to the Head of Product PRO.

Responsibilities

  • Design and execute high-impact experiments, building and prioritizing a strong hypothesis backlog based on data and insights.
  • Apply lean validation methods (e.g. fake door tests, rapid prototyping with AI) to quickly test and validate ideas.
  • Analyze data using self-serve tools.

Requirements

  • You have proven experience in Growth Product Management, ideally with subscription models or B2B/SMB funnels.
  • You take a data-driven, experiment-first approach and base decisions on evidence rather than intuition.
  • You communicate clearly in German and English and can translate complex insights into actionable recommendations.
  • A strong plus if you use AI for data crunching or "vibe coding" (e.g., Analytical Power: Ability to write SQL or use sophisticated self-serve BI tools to uncover deep user insights.
  • Excellent oral and written in German and English.
  • Remote Work: Experience working effectively within remote or distributed team structures.

Benefits

Our team members enjoy the following benefits:

  • An attractive Base Salary
  • Participation in our Short-Term Incentive plan (annual bonus)
  • Just make sure you have internet connection!
  • On top of these, we also provide a range of locally relevant benefits.

Requirements

  • Proven experience in Growth Product Management, ideally with subscription models or B2B/SMB funnels.
  • Data-driven, experiment-first approach and base decisions on evidence rather than intuition.
  • Communicate clearly in German and English and can translate complex insights into actionable recommendations.
  • Ability to write SQL or use sophisticated self-serve BI tools to uncover deep user insights.
  • Experience working effectively within remote or distributed team structures.

Responsibilities

  • Design and execute high-impact experiments, building and prioritizing a strong hypothesis backlog based on data and insights.
  • Apply lean validation methods (e.g. fake door tests, rapid prototyping with AI) to quickly test and validate ideas.
  • Analyze data using self-serve tools (e.g. SQL or BI tools).

Benefits

Base SalaryShort-Term Incentive plan (annual bonus)internet connectionlocally relevant benefits

Skills

AI

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