Senior Influencer Marketing Manager, EMEA

As a Senior Influencer Marketing Manager, EMEA at Proofpoint, your role will involve managing influencer programs, co-creating content, engaging with external communities, and utilizing AI tools to enhance workflows. Here is a breakdown of your responsibilities and qualifications:

Role Overview: You will be responsible for managing EMEA influencer marketing and external community engagement to raise awareness, build credibility, and drive demand across priority markets. Your role will involve identifying, managing, and activating a bench of credible security and enterprise voices to deliver measurable campaign impact through co-created content and community presence.

Key Responsibilities: - Manage influencer programs by identifying, evaluating, and managing a bench of 8 to 12 credible security and enterprise influencers across EMEA. - Run 4 to 5 influencer campaigns per year with repeatable briefs, assets, and activation playbooks. - Co-create content with influencers including video content, thought leadership pieces, social posts, and campaign activations. - Build and moderate company presence in external practitioner communities like Reddit and other peer discussion forums. - Utilize AI tools to accelerate influencer research, content drafting, campaign reporting, and performance analysis. - Manage agency support for influencer programs with clear scopes, budgets, governance, and reporting. - Track outputs and outcomes including influencer reach, engagement, content performance, and contribution to meetings and pipeline influence.

Qualifications Required: - 6 to 8+ years in B2B marketing, influencer marketing, content marketing, or integrated programs in enterprise technology or cybersecurity. - Proven experience in identifying, managing, and activating B2B influencer programs. - Strong understanding of the cybersecurity and enterprise technology landscape in EMEA. - Experience managing external relationships with influencers, creators, and community voices. - Proficiency in AI for content creation workflows and optimization. - Highly organized with the ability to manage multiple workstreams effectively.

Join Proofpoint and be part of a customer-focused and driven-to-win organization with leading-edge products. We value hiring the best talents and fostering a culture of collaboration and appreciation. Apply today and discover your future with #LifeAtProofpoint. As a Senior Influencer Marketing Manager, EMEA at Proofpoint, your role will involve managing influencer programs, co-creating content, engaging with external communities, and utilizing AI tools to enhance workflows. Here is a breakdown of your responsibilities and qualifications:

Role Overview: You will be responsible for managing EMEA influencer marketing and external community engagement to raise awareness, build credibility, and drive demand across priority markets. Your role will involve identifying, managing, and activating a bench of credible security and enterprise voices to deliver measurable campaign impact through co-created content and community presence.

Key Responsibilities: - Manage influencer programs by identifying, evaluating, and managing a bench of 8 to 12 credible security and enterprise influencers across EMEA. - Run 4 to 5 influencer campaigns per year with repeatable briefs, assets, and activation playbooks. - Co-create content with influencers including video content, thought leadership pieces, social posts, and campaign activations. - Build and moderate company presence in external practitioner communities like Reddit and other peer discussion forums. - Utilize AI tools to accelerate influencer research, content drafting, campaign reporting, and performance analysis. - Manage agency support for influencer programs with clear scopes, budgets, governance, and reporting. - Track outputs and outcomes including influencer reach, engagement, content performance, and contribution to meetings and pipeline influence.

Qualifications Required: - 6 to 8+ years in B2B marketing, influencer marketing, content marketing, or integrated programs in enterprise technology or cybersecurity. - Proven experience in identifying, managing, and activating B2B influencer programs. - Strong understanding of the cybersecurity and enterprise technology landscape in EMEA. - Experience managing external relationships with influencers, creators, and community voices. - Proficiency in AI for content creation workflows and optimization. - Highly organized with the ability to manage multiple workstreams effectively.

Join Proofpoint and be part of a customer-focused and driven-to-win organization with leading-edge products. We value hiring the best talents and fostering a culture of collaboration and appreciation. Apply today and discover your future with #LifeAtProofpoint.