V
Senior Manager, Customer Growth Direct Marketing
VirtualVocations
US · On-site Full-time Senior 1mo ago
About the role
About
Responsibilities
- Lead strategy and execution of email and direct mail campaigns to enhance customer engagement and revenue
- Develop targeting, segmentation, and personalization strategies to optimize campaign performance
- Oversee forecasting, performance tracking, and results analysis to adjust strategies for achieving revenue goals
Qualifications
- Proven experience in marketing, product, strategy, or a related field
- Strong strategic thinking with a data-driven approach and measurable results
- Demonstrated ownership mindset focused on accountability and outcomes
- Ability to navigate ambiguity and operate independently and collaboratively
Education
- Bachelor's degree in a related field is preferred
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