(Senior) Performance Marketing Manager (m/w/d)

About Dentsu

Dentsu is a global marketing and advertising agency network founded in 1901 in Tokyo, now present in over 145 countries. Together with our clients, we create meaningful media experiences on leading global platforms, produce content, and develop influencer programs. With our unique combination of Media, Customer Experience Management, and Creative, we transform business models and enable sustainable growth for brands, people, and society.

For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact.

Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet.

Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future.

Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way.

Responsibilities

• Manage and optimize our performance campaigns and continuously develop new approaches
• Calculation of offers and margins
• Obtain and evaluate offers from marketing partners
• Set up campaign trackings for the Dentsu Private Network for display, paid social, emailings, Google Ads, and video inventories, including ad tracking and hosting
• Tracking control – you are responsible for ensuring that KPIs are met. You keep an eye on all campaign trackings with our existing alert system and manage the service providers used for this purpose
• Always be one step ahead – you know how to take your clients' status quo to the next level by analyzing campaign performance, trends, the market, and the competition
• Build a strong network, both within Dentsu and with our external partners

Requirements

• You have professional experience in display or social media on the client or agency side
• You already have experience as a manager in the field of: Online Marketing, Performance Marketing, Search Advertising, Display Advertising, or Digital Marketing
• You understand customer needs and can translate them into operational work steps
• You are not afraid to think big and proactively contribute ideas
• Great English skills? Of course

Your Benefits at Dentsu

• Social Impact: 2 additional volunteering days to support your passion project.
• Mental Health: 3 wellness days in addition to your vacation days, Mental Health First Aider programs to promote your mental health, and an Employee Assistance Program.
• Sustainability: Our offices use renewable energy, so you work with us CO₂-neutral.
• Academy: Further training & development opportunities through our network and our in-house Academy.
• Learning Allowance: 40 hours per year in addition to statutory educational leave to develop yourself personally & professionally.
• Corporate Benefits: Access to exclusive employee discounts via our Corporate Benefits platform.
• Company Pension Plan: Company pension as a building block for your financial security.
• Workation: You have the option to work temporarily from abroad.
• Refer a Friend: Recommend new talent and secure a bonus upon successful hiring.
• Office Dogs: In Hamburg, Frankfurt, Augsburg, Munich, Berlin & Düsseldorf, furry companions are allowed in the office.

Your Framework Conditions at Dentsu

• Vacation: You can take 27 days off per year.
• Work Model: Flexible working hours with flexitime & home office possible, overtime is recorded from the first minute.
• Daily Booster: Fresh fruit & coffee with (oat) milk every day in our offices.

Diversity, Equity & Inclusion at Dentsu

At Dentsu, Diversity, Equity & Inclusion (DEI) is at the heart of our vision: "To be at the forefront of people-centered transformations that shape society." We value the unique talents and perspectives of each individual and welcome applicants regardless of gender, gender identity, nationality, religion, ethnic origin, cultural background, sexual orientation, age, physical or mental abilities. By incorporating diverse perspectives, we create real change and sustainable growth – for our employees, our clients, and society. Our hiring decisions are based solely on qualifications and the requirements of the respective role to ensure a work environment free from discrimination and harassment.

Location: Frankfurt Brand: Dentsu Media Time Type: Full time Contract Type: Permanent

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