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Senior Product Manager

B. Braun Medical AG

Melsungen · Hybrid Senior 1w ago

About the role

About

As Senior Global Product Manager, you will be part of an international team committed to developing the marketing strategy and activities of one of our most important product lines. Together with a cross-functional team, you will drive the implementation of the global Marketing strategy between headquarters and the countries. You proactively contribute and implement your ideas using your creative freedom.

Tasks & Responsibilities

  • Development and implementation of the global marketing strategy
  • Own the global marketing plan for the product lines of the unit and overarching concepts and own the global STP (segmentation, targeting and positioning) approach and the resulting value-oriented pricing strategy as well as Insight Messages
  • Initiation of market research, market observation and competitor benchmarking, trend analysis and horizon scanning
  • Responsibility for the lifecycle management and the innovation of the product portfolio
  • Conceptual design and implementation of global marketing content and communication campaigns

Requirements

  • You have successfully completed a degree in Business Administration with a focus on Marketing & Sales, Pharmacy, Natural Sciences or Engineering.
  • You are familiar with the tasks of product management.
  • You think analytically, develop imaginative concepts, can advance them with enthusiasm and implement them with the right tactics, while adapting flexibly to changes.
  • Very good knowledge in the implementation of product strategies in local markets distinguishes you.
  • Business-fluent in English rounds off your profile; knowledge of other languages is an advantage.
  • You have already gained several years of international professional experience in the field of Marketing & Sales, ideally in a large company in the medical technology sector.
  • Integration into a team is self-evident for you, but at the same time, you can also lead teams within the country organizations yourself and in committed whiteness.
  • You like to spend time in the markets and adapt to colleagues and customers with intercultural competence and empathy.

Benefits

  • Corporate networks
  • Company pension scheme
  • Mobility benefits, e.g., the B. Braun job ticket or job bike
  • Work–family support, such as vacation childcare programs
  • Flexible working hours, including flexitime and remote work options
  • Employee discounts
  • Various working models, e.g., job sharing or part‑time arrangements

B. Braun Melsungen AG | Dennis Friedrich | +495661715508

Requirements

  • Successfully completed a degree in Business Administration with a focus on Marketing & Sales, Pharmacy, Natural Sciences or Engineering
  • Familiar with the tasks of product management
  • Think analytically, develop imaginative concepts, can advance them with enthusiasm and implement them with the right tactics, while adapting flexibly to changes
  • Very good knowledge in the implementation of product strategies in local markets
  • Business-fluent in English
  • Gained several years of international professional experience in the field of Marketing & Sales, ideally in a large company in the medical technology sector
  • Integration into a team is self-evident, but at the same time, can also lead teams within the country organizations
  • Like to spend time in the markets and adapt to colleagues and customers with intercultural competence and empathy

Responsibilities

  • Development and implementation of the global marketing strategy
  • Own the global marketing plan for the product lines of the unit and overarching concepts and own the global STP (segmentation, targeting and positioning) approach and the resulting value-oriented pricing strategy as well as Insight Messages
  • Initiation of market research, market observation and competitor benchmarking, trend analysis and horizon scanning
  • Responsibility for the lifecycle management and the innovation of the product portfolio
  • Conceptual design and implementation of global marketing content and communication campaigns

Benefits

Corporate networksCompany pension schemeMobility benefitsWork–family supportFlexible working hoursEmployee discountsVarious working models

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