Senior Product Manager II (Media Planning/Ad Tech/Ad Intel)

As the Senior Product Manager II for Nielsen's Ad Intelligence product, your role is crucial in implementing the strategic vision and leading the development and execution of Nielsen's next generation of ad intelligence applications. You will have the opportunity to shape the future of Nielsen's ad intelligence offerings, driving innovation and ensuring alignment with the evolving needs of the industry.

**Responsibilities:** - Lead and implement the strategic vision for products within the Nielsen Ad Intelligence applications portfolio, aligning with company goals and market needs. - Oversee the end-to-end product life cycle, from concept and development to launch and iteration. - Prioritize the product roadmap, ensuring clear understanding of requirements, resources, execution timelines, and impact. - Collaborate with cross-functional teams (engineering, data science, sales, and marketing) to deliver cutting-edge solutions. - Identify market trends, customer needs, and competitive landscape to inform product strategy. - Drive innovation in ad intelligence, planning, and ads measurement products, fostering a culture of collaboration and excellence. - Lead stakeholder communication, including presenting product initiatives and updates to cross-functional leaders and meeting with customers. - Ensure products are launched on time and within budget, while meeting high-quality standards. - Establish and track key performance indicators (KPIs) to measure the success and impact of the Nielsen Ad Intelligence applications. - Ensure efficient and effective product development processes, including agile methodologies and best practices.

**Qualifications:** - 8+ years of experience in technical product management with deep technical knowledge of the advertising stack. - Direct experience building various advertising solutions in CTV/OTT environments. - Experience with media sellers, planners, cross-media planners, and measurement solutions. - Experience working with ad intelligence, cross-channel measurement, and planning systems across TV, CTV/OTT, and digital platforms. - Experience with machine learning applications in ad tech for data-driven planning, targeting, and activation. - Strong leadership and team management skills. - Demonstrated success in driving product innovation and managing complex portfolios. - Good written and verbal communication skills, with the ability to communicate with both technical and non-technical audiences.

Nielsen is dedicated to providing a better media future for all people through accurate and comprehensive measurement of audience engagement with media. When you join Nielsen, you become part of a dynamic team committed to excellence, innovation, and making a positive impact together. Nielsen values your success as it contributes to the collective success of the company. As the Senior Product Manager II for Nielsen's Ad Intelligence product, your role is crucial in implementing the strategic vision and leading the development and execution of Nielsen's next generation of ad intelligence applications. You will have the opportunity to shape the future of Nielsen's ad intelligence offerings, driving innovation and ensuring alignment with the evolving needs of the industry.

**Responsibilities:** - Lead and implement the strategic vision for products within the Nielsen Ad Intelligence applications portfolio, aligning with company goals and market needs. - Oversee the end-to-end product life cycle, from concept and development to launch and iteration. - Prioritize the product roadmap, ensuring clear understanding of requirements, resources, execution timelines, and impact. - Collaborate with cross-functional teams (engineering, data science, sales, and marketing) to deliver cutting-edge solutions. - Identify market trends, customer needs, and competitive landscape to inform product strategy. - Drive innovation in ad intelligence, planning, and ads measurement products, fostering a culture of collaboration and excellence. - Lead stakeholder communication, including presenting product initiatives and updates to cross-functional leaders and meeting with customers. - Ensure products are launched on time and within budget, while meeting high-quality standards. - Establish and track key performance indicators (KPIs) to measure the success and impact of the Nielsen Ad Intelligence applications. - Ensure efficient and effective product development processes, including agile methodologies and best practices.

**Qualifications:** - 8+ years of experience in technical product management with deep technical knowledge of the advertising stack. - Direct experience building various advertising solutions in CTV/OTT environments. - Experience with media sellers, planners, cross-media planners, and measurement solutions. - Experience working with ad intelligence, cross-channel measurement, and planning systems across TV, CTV/OTT, and digital platforms. - Experience with machine learning applications in