Senior Product Manager - Snacks

About

Our client, a leading Fast-Moving Consumer Goods (FMCG) manufacturer with a strong presence in the snack food market, is seeking an experienced and visionary Senior Product Manager for a fully remote position. This role is essential for driving innovation and growth within their popular snack product lines.

Responsibilities

• Responsible for the entire product lifecycle, from ideation and market research to product development, launch, and post-launch analysis.
• Develop comprehensive product strategies.
• Define product roadmaps.
• Collaborate closely with R&D, marketing, sales, and operations teams to bring new products to market successfully.
• Conduct thorough market analysis.
• Identify consumer trends.
• Translate these insights into compelling product offerings.
• Develop and manage product P&Ls.
• Create effective go-to-market plans.
• Lead cross-functional teams.

Requirements

• Deep understanding of consumer behavior, market dynamics, and the competitive landscape of the snack industry.
• Proven ability to deliver results in a fast-paced environment.
• Strong analytical, leadership, and communication skills.
• Experience with digital marketing strategies, social media engagement, and channel marketing would be a significant advantage.

Key Performance Indicators

• Market share
• Revenue growth
• Profitability
• Customer satisfaction

Location

• Fully remote
• Company located in Kimberley, Northern Cape, ZA