Senior Vice President of Analytics and Measurement
Acosta Sales & Marketing
About the role
About
Join Acosta as the Senior Vice President of Analytics and Measurement, where you will define and enhance analytics strategies for leading marketing agencies. This role is pivotal in connecting data insights to client success.
Your primary focus will be to unify analytics governance and drive best practices across four agencies while engaging with clients at an executive level. The position requires expertise in measurement methodologies and the ability to translate complex analytics into impactful business strategies, ensuring every insight fuels client growth.
Responsibilities
- Oversee analytics quality and governance across agencies
- Cultivate strong relationships with clients and agency leaders
- Drive advanced analytics methodologies for superior insights
- Develop a high-performing analytics organization
- Ensure compliance and data quality standards across teams
Requirements
- 15+ years of analytics leadership in a marketing environment
- Expertise in connecting analytics to ROI and marketing success
- Demonstrated client engagement at an executive level
- Experience managing organic growth in analytics teams
- Background in advanced data science and AI analytics
Enhance Acosta's analytics capabilities and ensure insights lead to actionable marketing outcomes.
Skills
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