Social Media and Marketing Manager

Overview

We are seeking a dynamic and innovative Social Media and Marketing Manager to elevate our brand presence across digital platforms. This energetic role requires a passionate professional who thrives on creating compelling content, engaging audiences, and driving impactful marketing campaigns. As a key driver of our digital marketing efforts, you will craft strategies that amplify brand awareness, foster community relationships, and generate measurable results through creative storytelling and data-driven insights. Join us to lead our social media initiatives with enthusiasm and strategic vision, making a tangible difference in our growth trajectory.

Duties

• Develop and execute comprehensive social media marketing strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to boost engagement and brand visibility
• Create, curate, and manage high-quality content including graphics, videos, photography, and written posts that align with branding guidelines and campaign goals
• Utilize tools like Hootsuite and Buffer to schedule posts efficiently while monitoring performance metrics using Google Analytics and web analytics tools
• Conduct social listening to gauge audience sentiment, identify trends, and inform content adjustments for maximum impact
• Manage paid advertising campaigns on Facebook Advertising and other platforms to optimize reach and return on investment
• Collaborate with cross-functional teams including PR, sales, and creative departments to ensure cohesive messaging and branding consistency
• Maintain active relationship management with influencers, partners, media outlets, and community stakeholders to foster brand loyalty and expand outreach
• Proofread all content meticulously to ensure accuracy, clarity, and adherence to brand voice before publication
• Stay updated on the latest digital marketing trends, SEO best practices, keyword research techniques, and emerging social media tools to keep strategies innovative

Qualifications

• Proven experience in social media management combined with expertise in social media marketing strategies
• Strong graphic design skills with proficiency in Adobe Photoshop, Adobe Illustrator, Adobe Creative Suite or similar tools for content creation
• Demonstrated ability in video editing and photography to produce engaging multimedia content
• Knowledge of SEO principles, web analytics (Google Analytics), keyword research, and e-commerce fundamentals
• Experience with social listening tools like Hootsuite or Buffer for monitoring brand reputation and audience engagement
• Familiarity with public relations tactics to enhance brand image through media outreach and community engagement
• Excellent proofreading skills with attention to detail in all written communication
• Ability to manage multiple projects simultaneously while meeting deadlines in a fast-paced environment

Join us as we harness the power of digital storytelling! This paid position offers an exciting opportunity to shape our online presence while honing your skills in a vibrant team environment. If you’re passionate about social media trends, creative content creation, and impactful marketing campaigns—this is your moment to shine!

Pay

$18.00 - $22.00 per hour

Work Location

In person