Strategic Marketing Operations Manager
VirtualVocations
About the role
A company is looking for a Strategic Lifecycle Marketing Lead.
Key Responsibilities
Drive post-onboarding growth by owning the customer journey and designing programs to maximize customer lifetime value
Optimize customer adoption through collaboration with Product and Marketing teams to enhance customer touchpoints
Surface expansion opportunities by translating product usage signals into actionable insights for growth
Required Qualifications
7+ years of experience in growth, lifecycle, or demand marketing, preferably in product-led growth
Strong collaborative skills to work across marketing, product, and sales teams
Proven track record of driving measurable growth in acquisition, activation, adoption, and monetization
Deep experience in experimentation and data-driven decision-making
Strong leadership and mentoring skills in cross-functional environments
Requirements
- 7+ years of experience in growth, lifecycle, or demand marketing, preferably in product-led growth
- Strong collaborative skills to work across marketing, product, and sales teams
- Proven track record of driving measurable growth in acquisition, activation, adoption, and monetization
- Deep experience in experimentation and data-driven decision-making
- Strong leadership and mentoring skills in cross-functional environments
Responsibilities
- Drive post-onboarding growth by owning the customer journey and designing programs to maximize customer lifetime value
- Optimize customer adoption through collaboration with Product and Marketing teams to enhance customer touchpoints
- Surface expansion opportunities by translating product usage signals into actionable insights for growth
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