Digital Experience Manager

About the Role

LeadVenture is looking for a Digital Experience Manager who is equally fluent in front-end development and marketing strategy, who can sit in a roadmap meeting, translate business goals into a web brief, build a landing page in WordPress before lunch, and know exactly when a request is complex enough to hand off to the agency instead. This is not a production role, nor is it a pure project management role. It lives in the space between someone who can build and knows when they should. You will make the daily judgment call between “I’ll handle this” and “this goes to the agency” — and you’ll be right more often than not.

You have the technical range to know the difference. The non-negotiable at the center of this role: you must be able to speak the language of a developer and the language of a marketer with equal confidence. You will be the bridge between technical execution and business strategy, translating between them daily. If you lean too far into one discipline or the other, this role is not the right fit.

What You’ll Own

Website Ownership & Hands-On Development

• Own end-to-end development, proactive enhancements, and maintenance, and technical governance of LeadVenture’s corporate website portfolio across multiple brands.
• Execute smaller builds directly: landing pages, WordPress updates, template modifications, and content changes are yours to own and ship without agency involvement.
• Determine whether to handle incoming requests yourself or to brief an agency, depending on whether it’s a quick task or a development project, which is a key part of this role.
• Write clean, functional code across HTML, CSS, JavaScript, and WordPress; additional languages or frameworks are a strong plus.
• Ensure consistent documentation of site architecture, performance, security, and accessibility standards across the portfolio.
• Monitor site health and provide marketing leadership with actionable insights.
• Connect web performance to business outcomes: traffic, conversion, engagement, and pipeline contribution.

Agency Management & Accountability

• Serve as the primary point of contact and day-to-day manager for our contracted web development agency.
• Scope, brief, and QA agency deliverables, holding external partners to timelines, budgets, and brand standards.
• Bring enough technical credibility to the relationship to know when an estimate is right, when output is off, and when to push back.
• Make independent calls on scope, priority, and tradeoffs without requiring escalation.

Web Strategy, Roadmap & Marketing Alignment

• Build and own a prioritized web roadmap aligned to GTM calendars, brand refresh cycles, and product launches.
• Translate brand and demand generation goals into web strategy, including SEO, conversion optimization, and page build execution.
• Lead website initiatives from brief through launch, coordinating across marketing, product, and sales stakeholders.
• Partner with Brand, Growth, and Product Marketing to ensure the web presence actively supports pipeline, retention, and brand credibility goals.
• Communicate status, tradeoffs, and recommendations to leadership in clear, business-oriented terms.
• Understand why a page exists before you build it.

What You Bring

• 3+ years of experience in web development, digital marketing, or a hybrid role with both technical and business-facing responsibilities.
• Hands-on proficiency across HTML, CSS, JavaScript, and WordPress. You can build and ship independently, not just review others’ work.
• The judgment to know what you should build yourself versus what belongs in an agency brief — and the technical range to make that call confidently.
• Demonstrated experience managing external development agencies or contractors: scoping, briefing, QA-ing, and holding them accountable to outcomes.
• Strong project management instincts: able to run multiple initiatives simultaneously, set timelines, and drive work forward without heavy oversight.
• Marketing literacy and a genuine understanding of how web presence connects to brand, SEO, demand generation, and conversion. You’ve worked alongside or within a marketing team before.
• Clear, confident communicator who can translate technical decisions for non-technical stakeholders and business priorities for technical ones.
• Experience supporting a multi-brand or multi-product website portfolio (preferred).
• Familiarity with UX/UI principles and working knowledge of design tools such as Adobe Creative Suite or equivalent (preferred).
• Exposure to B2B SaaS or marketing technology environments (preferred).
• Bachelor’s degree in Computer Science, Web Development, Marketing, or a related field — or equivalent practical experience.

Not sure if you check every box? Apply anyway. Our job descriptions outline what we’re looking for — they’re not checklists. If this role sounds like something you’d thrive in, we’d love to hear from you.

About LeadVenture

LeadVenture is the market-leading SaaS provider of digital retailing, eCommerce, digital marketing and eCatalog solutions for dealerships across 12 industry verticals including powersports, marine, RV, pre-owned auto, agriculture and more. Our family of brands includes Dealer Spike, Dealer Car Search, Frazer, Net Driven, Direct Communications, Inc. (DCi), Powersports Support, Level 5, PSM Marketing, Monroney Labels, and Interact RV. We are an international company with offices located in the United States, Mexico (Juniper Data Center), Belize (Dealer Spike Belize), India and The Netherlands. Together, we are LeadVenture.

LeadVenture provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, LeadVenture complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, transfer, leaves of absence, compensation, and training.

LeadVenture expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of LeadVenture employees to perform their job duties may result in discipline up to and including discharge.